Senior PPC Specialist
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Description
Kendago is a global leader in Direct-to-Consumer (D2C) digital marketing and advertising, providing brands with a comprehensive suite of services, including proprietary AdTech backed PPC, creative production, digital marketing expertise, and data-backed CRO optimization. We help our clients grow into world leaders by combining our unique approach to PPC with a focus on brand development, funnel optimization, and ad creative. We are on the lookout for a dedicated PPC Team Leader to join our Media Division.
We are looking for an experience Senior PPC to lead high-budget campaigns.
Requirements
- At least 3 to 4 years of experience managing significant budgets, with a deep understanding of video performance campaigns (highly required)
- Fluent English level
- High analytical ability (will be tested) and the ability to learn advanced analytical tools
- Able to multitask and prioritize among many competing needs in a fast-paced, fluid environment, and ensure delivery dates are met
- Ability to handle high budgets for performance campaigns.
Responsibilities
- Own all marketing analytics aspects including analyzing, reporting and tracking of marketing activities .
- Manage, optimize and maximize ROI on large scale digital media platforms (Facebook, Instagram, Google, YouTube, Tiktok, Snap, X).
- Constant conversion performance improvement by A/B testing ad copy, creative types and funnel experience.
- Collaborate with the creative team on new marketing angles and ads.