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Customer Service Representative

This isn't your everyday betting shop. It's our showcase. Our front window to the world. A brand-new, premium William Hill store built around high-end service, distinctive design, and a next-level customer experience.

And at the heart of it all? You.

In our flagship location, we don't just place bets - we deliver exceptional experiences. From the very first greeting to the final result, our people set the tone. That's why we're looking for a natural host - someone who loves people, brings positive energy, and thrives in a high-touch, customer-first environment.

You'll represent the best of William Hill: dressed in a bespoke full WH suit with shirt, tie, and cufflinks - an exclusive new uniform designed to match the prestige of this unique store.

What you'll be doing:

You'll be more than a team member - you'll be a trusted face and a service ambassador for our flagship store. You will:

  • Welcome customers with warmth, professionalism, and enthusiasm
  • Process bets and provide expert guidance on terminals and tools
  • Build relationships with customers to ensure they feel known, understood, and valued
  • Lead by example in promoting safer gambling
  • Support shop visuals and ensure the store looks and feels exceptional at all times
  • Assist with opening/closing duties as part of the leadership team

What makes this store different?

  • It's the first of its kind.
  • Elevated service standards that reflect the premium setting
  • Exclusive uniform - the only William Hill shop with this look
  • Hand-picked team representing our brand with pride
  • A role with profile, prestige, and potential

Working Patterns:

Our shops are open between 8am and 10pm, 7 days a week. You'll work a mix of shifts, including evenings and weekends, planned fairly in advance on a rota. We aim to give you a balanced schedule that works for you and the team.

What you'll get in return

At William Hill, we believe in rewarding the energy, care, and commitment you bring every day. Our benefits are designed to support your wellbeing, growth, and a sense of belonging - because when our people thrive, we win together.

Working hours: We've a range of full and part-time hours on offer.

  • London Location Allowance: +50p/hour on top of a competitive hourly rate (£12.25 rising to £12.75 with allowance)
  • With a rota planned in advance to help balance work and life
  • : Recognising your contribution and performance
  • To take a day to celebrate you
  • (pro rata) for rest and recharge
  • Discounted or free Zone 1 - 6 travel if you're based in London
  • We'll match your pension contributions to 4%
  • : Invest in the future we're building together
  • : Enjoy great savings on high street brands, cinema, travel and more
  • : We Promote from within and help you grow every step of the way
  • : A healthier, budget-friendly way to commute

What you'll bring

We're not looking for betting experts - we're looking for personality, positivity, and people skills. Here's what helps you shine:

  • You're 18 or over (it's a legal must for this role)
  • You've got a genuine passion for delivering great customer service
  • You're naturally friendly, welcoming, and able to talk to anyone

What happens next?

Once you apply, our Talent Team will review your application. If you're a match, you'll receive a link to complete a short online assessment via HireVue. If all goes well, you'll be invited to interview. Simple.

Who are we?

We're William Hill, part of evoke. With over 1, 300 shops across the UK, we've been a permanent fixture on the UK high street since 1966 - and our Retail team sit right at the heart of our high-street experience.

Our culture at William Hill is built on trust and a sense of belonging. We empower our teams to work in a way that is best for them, combining our individual strengths and celebrating our differences, ensuring that we win together - you'll be a great fit if you have the drive and energy to achieve your career aspirations and raise your game, for yourself and for William Hill.

More about evoke

We're a business that embraces change and progress. The power behind big name brands William Hill, 888 and Mr Green, evoke is the new name for 888 Holdings. Marking a new sense of purpose, direction and ambition for the business, there couldn't be a more exciting time to join us as we accelerate our journey to bring even greater delight to our customers with world-class betting and gaming experiences. That's the future. That's evoke.

At evoke, you'll benefit from flexibility and a culture built on trust. We'll give you the space to be yourself and the tools you need to protect our customers while they play. We'll invest in your future to help you develop your unique strengths and build a career that's right for you.

At William Hill, we believe everyone deserves a fair shot.

We're building an inclusive team where you can bring your best game, be yourself and have the chance to thrive. If any reasonable adjustments are required during the recruitment process, reach out to our team at recruitmentadmin@williamhill.com - we're here to back you all the way.

Business William Hill

Customer Service Representative

Central London, London SW1A 2DR, UK
Full-Time

Published on 20/09/2025

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