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Web3 Marketing Manager

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Our TeamAt Trilitech, our mission is to power the Web3 revolution by facilitating the development of cutting-edge solutions on the Tezos blockchain. We specialise in Core Development, Application Development, Tooling & Infrastructure, Developer Experience, and Incubation & Acceleration across three key areas: Culture, Decentralised Finance, and Gaming. We're committed to pushing the boundaries of what's possible and continue to set new standards in this ever-evolving space.

Our TechnologyTezos is an open-source platform known for its flexibility, security, and self-amendment capabilities. It's built to empower developers to create smart contracts and decentralised applications with ease. Today, the Tezos ecosystem is made up of thousands of passionate community members actively involved in various projects and initiatives including the development of decentralised applications, smart contracts, and educational content. We're proud to partner with the likes of Manchester United, McLaren Racing, Ubisoft, and Societe Generale (to name a few). Some of the exciting projects built on the Tezos blockchain are (fx)hash, Objkt.com, Kord.fi and Kukai.

We encourage you to explore the Tezos website, Discord and YouTube to learn more about the project.

The RoleThe Growth & Marketingfunction is the creative force instrumental in driving the growth and success of the Tezos ecosystem. As the Web3 Marketing Manager, you will be responsible for developing and executing comprehensive marketing strategies that drive user acquisition, engagement, and retention. This role requires a blend of strategic thinking, creativity, and hands-on execution.
If you're passionate about the future of the internet and have a knack for storytelling, then we would love to hear from you.

What you'll do

  • Developing and implementing comprehensive marketing strategies for Web3 products
  • Managing and optimising digital marketing campaigns across various channels including social media, email, and content marketing
  • Collaborating with product and engineering teams to align marketing efforts with product launches and updates
  • Conducting market research to identify trends, opportunities, and competitive landscape
  • Creating and managing content that resonates with our target audience, including blog posts, whitepapers, and case studies
  • Building and nurturing relationships with key influencers and partners in the Web3 space
  • Analysing and reporting on the performance of marketing campaigns, using data to drive continuous improvement
  • Organising and participating in industry events, webinars, and conferences to promote our brand
  • Developing and managing the marketing budget, ensuring efficient allocation of resources
  • Implementing SEO best practices to improve organic search rankings
  • Utilising analytics tools to track user behaviour and campaign effectiveness
  • Coordinating with the community management team to engage with users and gather feedback
  • Developing and executing PR strategies to enhance brand reputation
  • Staying up-to-date with the latest trends and developments in the Web3 and blockchain space

What you'll need

  • Deep understanding of blockchain technology, decentralised applications (dApps), and the Web3 ecosystem
  • Proven track record of managing successful marketing campaigns in the tech industry
  • Strong strategic thinking and creative skills
  • Excellent collaboration skills to work with cross-functional teams including product, engineering, and community management
  • Ability to create and manage engaging content
  • Experience with digital marketing channels such as social media, email, and content marketing
  • Familiarity with SEO best practices and analytics tools
  • Strong relationship-building skills with key influencers and partners in the Web3 space.
  • Effective budget management skills
  • Up-to-date with the latest trends and developments in the Web3 and blockchain space

What you can expect from us

  • Generous LTIP tez token scheme
  • Flexible hours and a hybrid working environment; work from home and our dog-friendly office in Soho with access to an onsite gym and media room
  • Lunch delivered daily in the office (Dishoom, Honi Poke, Salad Kitchen - you name it, we've tried it!)
  • Commuter costs reimbursed (up to a gross contribution of £2,700 per annum)
  • 20 day working abroad policy
  • Enhanced parental & adoption leave to support you in your journey through parenthood
  • We'll double match your pension contribution (allowing you to contribute up to 5% of your gross salary, with us contributing up to 10%)
  • Private medical and travel insurance with AXA from day one, inclusive of mental health support
  • Learning and development initiatives to empower you in your career
  • Comprehensive life assurance policy of 5x your base salary to provide you and your loved ones with peace of mind

Why you'll love itOur cutting-edge projects offer you a chance to lead the way in shaping the future. We are dedicated to keeping your enthusiasm alive by fostering a fulfilling work environment that encourages open conversations and creativity. Collaboration and mutual support is key!

Our commitment to work-life balance ensures you have the time and energy to excel in your role while still enjoying life beyond the office. We offer competitive compensation, an extensive benefits package, and ongoing development opportunities, empowering your personal and professional growth. We'll chat more about this throughout the interview process.

We believe in hiring great people and granting them the flexibility to work in a way that suits them best. While we establish OKRs, you'll have the autonomy to determine your approach. Given the incredibly fast rate the blockchain landscape is evolving, embracing a growth mindset and a commitment to continuous learning are integral to our culture. It's okay not to have all the answers and to engage in research. We're all human and we provide formal perks to support your ongoing education.

Our Principles

Desire to WinIn our highly competitive industry, success is all about being at the top of our game. We strive for excellence and aim to be the best.

Sense of Urgency
Adaptability and quick action are essential in maintaining a competitive edge. We thrive on staying ahead of the curve.

Ownership MindsetWe take pride in our work and lead by example, seizing opportunities, and taking responsibility for achieving positive outcomes.

PragmatismOur focus is on making a tangible impact and achieving concrete results. We prioritise actions that make a real difference.

CommunicationWe believe in transparency and proactively sharing information as someone's insight could be invaluable to another's success. We foster a culture of collaboration and steer clear of creating information barriers.

Resourceful Approach

In a competitive market where resources are scarce-including time and budget-we emphasise resourcefulness. Our goal is to continually optimise the allocation of our most valuable assets.

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Experience is great, but passion is key. If you don't meet all of the criteria but believe you have the potential, please still apply. Our diverse talent is our greatest asset and fundamental to our continued success.

Trilitech is an equal opportunity employer. We do not discriminate on the basis of age, ancestry, race, gender identity or expression, national or ethnic origin, religion or belief, sexual orientation, physical or mental disability, or any other legally protected status.

We're committed to creating an accessible and inclusive workplace for everyone, so please let us know if you need any accommodations throughout the interview process.

By applying, you consent to your application data being shared with our partner companies for recruitment purposes, in compliance with our privacy policy

Web3 Marketing Manager

Trilitech
London, UK
Full-Time

Published on 01/08/2024

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