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User Acquisition Manager

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Bumble Inc. is seeking a User Acquisition Manager to join it's global team. This hands-on role will be pivotal in executing ambitious growth strategies for Bumble's portfolio of products. As the ideal, you will have a strong background in managing app install campaigns across a variety of ad partners.

As the User Acquisition Manager, you will be responsible for optimizing current acquisition strategies, testing new ad products, analyzing performance, and collaborating with cross-functional teams to enhance our user acquisition strategy.

What you'll be doing

    • Be responsible for planning, buying, and optimizing user acquisition campaigns across various channels
    • Analyze the effectiveness of campaigns across multiple channels and geos, optimizing campaign and creative performance to meet KPIs
    • Work closely with our Growth Creative team to introduce new ad creatives, collaborate on creative strategy, and help develop breakthrough creative ideas to draw in new users
    • Support the launch and expansion of user acquisition in new, exploratory markets and channels using competitive and market intelligence
    • Be responsible for producing reports and presentations, including daily pacing and tracking against plan and providing insightful commentary and recommendations
    • Proactively contribute to team meetings, team initiatives, and knowledge-sharing

About you

    • 2-4 years of proven experience in performance marketing and/or mobile user acquisition
    • You have trong analytical skills with the ability to make data-driven decisions
    • Experience leveraging acquisition channels to drive revenue/user acquisition growth
    • Experience working within a distributed team across different geographies
    • Direct experience with analytics and attribution solutions, with exposure to data visualization and BI tool

$92,000 - $97,000 a year

Base Compensation Range: $92,000 - $97,000. For base compensation, we set standard ranges for all roles based on function, level, and geographic location. This position is also typically eligible to participate in our short- and long-term incentive programs. Benefits include Medical, Dental, Vision, 401(k) match, Unlimited Paid Time Off Policy.

User Acquisition Manager

Bumble Inc.
London, UK
Full-Time

Published on 06/10/2024

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