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Studio Manager

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Introduction

This role will assist with managing and trafficking assets for the in-house media buying team in coordination with various internal stakeholders.

It will also support the Senior Studio Manager in running the day-to-day operations of a creative studio managing projects, teams, and resources across TEG businesses such as The Economist newspaper, Economist Impact, Economist Intelligence Unit and Economist Education to ensure the studio's success and growth.

Accountabilities

  • Being responsible for ensuring the in-house buying team has all the creative assets needed to run their activities. This will include:
    • Taking requirements from the team and translating them into briefs for our Creative Team or external agencies
    • Coordinating with the Editorial teams including Social, Audio and Video teams to obtain assets that can be used in marketing activities. If required, also leading the production process when the editorial assets need to be amended
    • Using engagement data to determine which content will resonate best with target audiences to help influence content requests to editorial team
    • Being a go-to contact for media owners such as social platforms in all things connected to creative assets (incl. sourcing creative specs, creative trafficking and approval)
  • Being the creative process champion, making sure that the process is being followed and explaining it to others when needed. This includes expert knowledge of our project management platform, Airtable
  • Ensuring the Creative Team has all the information necessary to complete a project successfully. This will require Interrogating and assessing creative briefs submitted by marketers and requesting additional information when needed.
  • Creating timelines and scheduling milestones for each project taking into account time necessary for review/feedback from the various stakeholders, amends and assets production as well as the creative team capacity during that period
  • Being the key contact and liaison between the Creative Team, Marketers (Growth team in particular) and 3rd party partners such as agencies and media owners
  • Keeping the key stakeholders including the Creative Director, the Head of Campaign Planning and Execution and EVP of Marketing up to date on all projects
  • Ensuring the quality of assets before the final release and managing the storage of assets so they are always accessible and easy to find
  • Support Senior Studio Manager in other tasks as required by the business

Experience, skills and professional attributes

What we're looking for:

  • Experience in project management and/or media planning
  • Great organisational and ownership skills, attention to detail and ability to plan ahead
  • Great communication skills and ability to influence stakeholders and use "soft power" to achieve best results for the business
  • Ability to "speak the same language" as creative designers and copywriters but also media planners, marketers and other business functions including operations and finance
  • Prioritisation, multitasking and the ability to work in a fast-paced environment, and under pressure are essential skills
  • Paid social media marketing experience is a plus
  • Video production experience is a plus
  • Familiarity with Airtable platform is a plus

Studio Manager

The Economist Group LTD
London, UK
Full-Time

Published on 23/06/2024

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