Strategy Director - FTC
BRAND: Digitas UK
Job Function: Strategy
Location: London, United Kingdom
Experience Level: Management
Workplace Type: Hybrid
Company description
At Digitas, we harness the power of connection to make positive impact everyday. We have a relentless focus on creating connections to help our clients' businesses grow, connecting diverse people, ideas and expertise in innovative and exciting ways.
We are making positive impact with our amazing clients, through our capabilities in Consulting, Products & Platforms, Customer Engagement and Digital Media.
Part of Publicis Groupe, and a Leader in Gartner's Magic Quadrant for Global Marketing Agencies, we're proud to work with some of the world's leading brands.
Digitas. Experience the power of connection.
Our Commitment
Digitas is an equal opportunities employer and welcomes applications from all sections of society and does not discriminate on grounds of race, religion or belief, ethnic or national origin, disability, age, citizenship, marital, domestic or civil partnership status, sexual orientation or gender identity.
Overview
We're hiring a seasoned, Strategy Director to cover maternity leave on a Mobile & Tech account. This role sits at the heart of our customer marketing efforts, driving connected thinking across CRM, owned channels, and lifecycle campaigns. You'll be embedded in an integrated team, working closely with ATL and CX specialists to translate ATL strategy into customer-centric and CRM experiences that drive engagement, conversion, and loyalty. You will be expected to lead the integrated Strategy team to free up the Strategy partner to lead at a more strategic level and manage C-Suite clients.
Responsibilities
•Lead CRM and lifecycle strategy, ensuring the customer experience reflects and extends ATL brand platforms.
•Shape audience-led journeys across mobile propositions, app, and owned digital experiences.
•Partner with media, creative, and performance teams to deliver joined-up customer marketing across channels.
•Bring clarity and strategic direction to BAU, campaign and test-and-learn initiatives.
•Be confident managing senior stakeholders, including client marketing and product teams.
•Take ownership of the Account Strategy team, ensuring they are clear on RACI, priorities and deliverables
Qualifications
•A strong grounding in CRM, customer marketing and digital experience strategy.
•Experience in the telco, tech or subscription sectors (Mobile particularly valuable).
•Confidence operating in a complex, fast-paced environment with multiple stakeholders.
•A collaborative mindset and clear, persuasive communication style.
•Lead strategy teams of 3+ people before
Additional information
Digitas has fantastic benefits on offer to all of our employees. In addition to the classics, Pension, Life Assurance, Private Medical and Income Protection Plans we also offer;
• WORK YOUR WORLD opportunity to work anywhere in the world, where there is a Publicis office, for up to 6 weeks a year.
• REFLECTION DAYS - Two additional days of paid leave to step away from your usual day-to-day work and create time to focus on your well-being and self-care.
• HELP@HAND BENEFITS 24/7 helpline to support you on a personal and professional level. Access to remote GPs, mental health support and CBT. Wellbeing content and lifestyle coaching.
• FAMILY FRIENDLY POLICIES We provide 26 weeks of full pay for the following family milestones:Maternity. Adoption, Surrogacy and Shared Parental Leave.
• HYBRID WORKING, BANK HOLIDAY SWAP & BIRTHDAY DAY OFF You are entitled to an additional day off for your birthday.
• AGENCY DISCOUNTS, onsite gym, and discount in our Publicis-Owned Pub - "The Pregnant Man"
Full details of our benefits will be shared when you join us!
Publicis Groupe operates a hybrid working pattern with full time employees being office-based three days during the working week.
We are supportive of all candidates and are committed to providing a fair assessment process. If you have any circumstances (such as neurodiversity, physical or mental impairments or a medicalcondition) that may affect your assessment, please inform your Talent Acquisition Partner. We will discuss possible adjustments to ensure fairness. Rest assured, disclosing this information will not impact your treatment in our process.
Please make sure you check out the Publicis Career Page which showcases our Inclusive Benefits and our EAG's (Employee Action Groups).