Sr. Digital Marketing & Communications Manager

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ArrowResources AG is a global commodity trading house headquartered in Switzerland and is seeking candidates for an exciting opportunity to join its rapidly growing business.

We are seeking a passionate and results-oriented Sr. Digital Marketing & Communications Manager to lead our digital communications strategy and execution. You will be responsible for crafting and implementing a comprehensive communications plan that reaches both internal and external audiences. This is a dynamic role that requires someone who is comfortable wearing multiple hats and thrives in a fast-paced environment.

Responsibilities

• External Communications
• Develop and execute a digital marketing strategy to increase brand awareness, drive website traffic, and generate leads.
• Manage all social media channels, including content creation, community management, and paid advertising.
• Write and distribute press releases, manage media relations, and secure positive media coverage.
• Partner with other departments to develop and execute integrated marketing campaigns.
• Internal Communications
• Manage the company intranet, ensuring it is up-to-date, informative, and user-friendly.
• Develop and deliver engaging internal communications content, such as newsletters, town halls, and employee recognition programs.
• Keep employees informed about company news, updates, and initiatives.
• Foster a positive and productive company culture through effective communication.
• Measurement & Analysis
• Track and analyze the performance of all digital marketing and communications activities using key performance indicators (KPIs).
• Generate reports and insights to inform future campaigns and strategies.
• Stay up-to-date on the latest digital marketing trends and technologies.

Benefits

• Bachelor's degree in marketing, communications, or a related field.
• 5+ years of experience in digital marketing and communications, with a focus on B2B.
• Proven track record of success in developing and executing successful digital marketing campaigns.
• Strong writing and editing skills.
• Experience with social media management, content marketing, and email marketing.
• Excellent analytical skills and the ability to track and report on KPIs.
• Ability to work independently and as part of a team.
• Strong project management skills.
• Excellent communication and interpersonal skills.