Social Media Marketing Assistant
The Social Media Marketing Assistants will work with the internal social media team to support the delivery of a keyarea within the business (including tactical implementation and delivery). The team focuses on delivering excellence through paid and organic social account optimisation, data analysis and building relationships with our suppliers (e.g. LinkedIn, ResearchGate, Meta) and marketing planners.
Reporting into either the Organic Social Media Manager or Paid Social Manager you will support with the planning, delivery and reporting of brand aligned, ROI maximised, effective and efficient social media marketing activity.
The role sits with the Digital Delivery, Societies and Propositions Group and has a global remit, covering all regions.
This role is open to external candidates based in the UK and to all internal colleagues globally.
What you will be doing:
- Support the implementation of new socialcampaigns and accounts according to briefs
- Create new social media or copy
- Support with reporting on campaign and post-performance
- Be closely involved with our ResearchGate campaign delivery and/or social media account development
- Work closely with managers and specialists
- Carry out research in line with marketing briefs
- Report and monitor campaign results and spend against our budget expectations and targets
- Monitor competitor activity and discover new opportunities
- Make recommendations to improve performance and drive further efficiencies
- Identify any performance issues
This role would suit someone who is passionate about digital marketing and is looking to develop their knowledge and understanding of digital marketing practices, with a particular focus on Social Media.
Qualifications
What we are looking for:
- Previous knowledge and experience of paid or organic social is desirable but this is not essential
- An interest in social media and all things performance marketing
- Strong numerical and analytical skills and comfortable working with data
- Experience using Excel and presenting data
- Excellent communication skills, both verbal & written
- Great time-management skills and the ability to prioritise tasks
- An eagerness to learn and show initiative
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