Social Account Director

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Department: Unilever

Location: London

Contract type: Permanent

Full Time/Part time: Full Time

Reporting into: Marketing Science Lead

About Ogilvy:

Our vision is to inspire brands and people to impact the world. To create big ideas that make a significant contribution to the planet, society, and the bottom line. We believe in today's world this is the best way for our clients to achieve sustainable growth. We achieve this by breaking down the barriers that restrict talent and ideas.

Which is why our teams work fluidly across 5 capabilities: Advertising, Consulting, Experience, PR & Influencer, and Health. This allows us to not only operate but innovate at the intersection of capabilities and talent. We believe impact and magic lies at this intersection. Ogilvy scales this by seamlessly connecting and accessing the deep cultural expertise of 132 offices in 83 countries.

The result is multifaceted ideas for our clients that drive impact and are born from the intersection of platform x culture x technology.

We call this Borderless Creativity.

Ogilvy was ranked the number one UK agency at D&AD and was the only UK agency to win a Glass Lions at Cannes. Ogilvy was also nominated network of the year in Cannes Lions, Campaign, Effie Awards EMEA, London International Awards, The One Show and WARC Rankings.

In 2022, Ogilvy was the most creatively awarded agency globally - including the most awarded agency at the Clio Awards, DMA Awards, Influencer Marketing Awards, London International Awards and The One Show.

Ogilvy UK's PR practice won large agency of the year at the PR Week awards. And our Consulting practice was in the Forbes 2022 list of best management consultancy firms.

The Role:

The role of Account Director provides leadership on their accounts, inspiring the highest standards in all team members whilst directing our longer-term relationship with the Client. You are responsible for developing strong and enduring Client relationships by acting as a partner in developing marketing strategy and adding value to the business.

The role is for an Social and Digital Account Director to work specifically as part of the Global Unilever ULab team. ULab sits at the intersection between our Unilever brands (Dove & Hellmanns and Customer Experience. Formed in 2020, ULab is a virtual unit within Ogilvy that has brought together the best talent from across our Global Network. Organised and dedicated to Unilever, we are a team of social first thinkers and digital natives with years of experience developing, prototyping and testing innovative solutions to consumer and business problems. YoY our remit grows.

We create work that is engaging, impactful, efficient and commerce driving, personalised to individual audiences.

Working in collaboration with our brand teams, we continually demonstrate the power of connected, interwoven end to end delivery across our Unilever Brands for multimarket global campaigns.

This is an exciting time to join our team, as the remit and demand for our digital first creative and strategic thinking grows, the team needs to grow to drive greater revenue and business growth. In tandem with clients, 1UL is transforming itself to deliver Social First campaigns - strategically, creatively and from a production point of view. With this, we will be working in great collaboration of our network partners Social Labs in Brussels, and C2 in South Africa. 2024 will see the team moving into the realms of undertaking our own, agile social first shoots as will being more integral to the larger production shoot.

Key Responsibilities:

• Have a digital and social first mindset, being familiar with industry trends, best practices, and emerging technologies in digital marketing and commerce. Understand social platforms, how to deliver platform native social and digitals content.
• Understands all aspects of our core Unilever brands (Dove, Hellmanns) and dynamics operating in the global market and consumer relationships with the brand
• Has a deep understanding of the client's business, and the broader trends shaping their markets and categories, continually enhancing knowledge of the client's brand.
• Understands challenges facing Client's business in the short to mid-term and knows all aspects of competitive activity.
• Responsible for smooth running of the account, operationally, creatively and financially.
• Builds strong and enduring relationships with clients giving them confidence to explore ideas
• Regularly seeks out ways to add value to the client/agency relationship
• In partnership with the ULab Strategic Lead, applies innovative thinking to the development of insightful communication strategies and a longer-term brand vision
• Be a sound judge of creative work, able to coherently argue the case for or against creative based on the brief and factual accuracy, both internally and with the Client. Understand what is native social and digital content and what will work in this environment.
• Be the client's key point of contact on strategic, creative and resource issues.
• Ensures that there are sufficient and appropriate resource to complete tasks and oversees and provide support to the Account Executive so that all projects are completed to the highest standards, on brief, on budget and on time.
• Coach and motivate the team to deliver their best work
• Works with ULab Lead to position team as WPP lead and most effective agency in delivering platform native, social content and Modular Digital Campaigns at scale

Requirements:

• Account handling experience working in a complex matrix environment
• Experience at working and managing global clients.
• Experience of delivery of Global Digital Campaigns
• Experience in working with cross discipline internal and external agency teams (TVC, Media, Influencer and Intelligence)
• Ability and aptitude in understanding and delivering both Modula Digital Campaigns, and platform native social first content
• Experience of preparing and delivering presentations / proposals of a strategic nature.
• Experience in being flexible, adaptable, and capable in working on multiple deliverables, meeting deadlines in a fast paced environment.
• Will need to have strong strategic thinking, possessing energy and creativity. Applying fresh thinking and new approaches to meet Client's expectations.
• Will need to develop and demonstrate leadership qualities and an evident mastery of the full raft of account management skills.
• Strong project management skills. With a strong strategic ability for scoping and planning projects.
• Experience of building excellent relationships with clients
• Clear evidence of business development skills and negotiation skills.
• Good financial management, improving profitability

Join our team in the role of Account Director, where you will spearhead impactful creativity and cultivate client relationships on a global scale. Shape campaigns and champion innovation.

How we help you Thrive:

• 25 days annual leave + 1 Volunteer Day
• Bupa Healthcare
• Enhanced Maternity, Adoption and Shared Parental Leave
• We have a Flexible Working Model with core working hours: 10am - 4pm
• A 1.5:1 Matching Pension Structure
• Wellbeing and Health: Up to £25.00 per month towards physical or online exercise class membership, Unmind membership, LifeWorks tool and annual eye tests and development budgets and Wellbeing incentives and activities throughout the year
• Season Ticket Loan and Cycle to Work Scheme
• Life Assurance

At Ogilvy, our people are at the heart of what we do: a creative agency that sparks game-changing ideas across culture and business through collaboration, integrity, and a celebration of self-expression.

We believe in building powerful teams with purpose. This means hiring and nurturing talent across all races, ethnicities, religions, abilities, sexual orientation, and gender identities - and we relentlessly curate transformative initiatives that make our commitment to fairness, and equity a reality.

Our ultimate mission is to leave a positive impact on the world, creating a better future for all, while supporting and uplifting the global communities we serve. This is central to our mantra of Borderless Creativity.

All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.