Senior Strategist

BRAND: Digitas Health
Job Function: Strategy
Location: London, United Kingdom
Experience Level: Intermediate
Workplace Type: Hybrid

Company description

We work with science-led clients to launch and develop health brands for sustained growth. We do this by creating digital-first experiences that respond to the real needs of consumers, patients and health professionals.

Human needs, illuminated by data, so brands show up when and where they can be truly valuable.

We call this People Powered Health.

We are a generous, idealistic, and uniquely qualified team across data, strategy, science, creative, UX, media and client service. We work with health brands to deliver business impact through brilliant brand experiences, from brand campaigns to digital products and services. We use digital and emerging technologies to help brands build deeper connections with their audiences, connect ecosystems and disrupt traditional marketing.

As part of Publicis Health, our team works to bring applied innovation to a range of global, EMEA and UK clients, working in collaboration with other DH offices in Philadelphia, New York, San Francisco and sister agencies in London and around the world. Learn more at digitashealthldn.com.

Overview

As a Senior Strategist, you will play a leading role in delivering our vision of digital-first work that is highly creative and driven by data. You will advocate for an audience-first approach in all you do. Most of your time will be spent working with existing and potential clients on project work but there will be time for new business pitches, workshop facilitation and contributing to agency culture.

You will have the confidence and maturity to help clients on their change journeys, shaping test-and-learn pilots that gather data and insights, running workshops and building growth, brand and creative strategies.

Responsibilities

• Lead brand planning process with full understanding of brand challenges and market conditions
• Analyse the customer funnel and journey to uncover points of friction, leakage points and growth opportunities
• Translate commercial objectives into clear marketing objectives
• Lead the positioning process for launch of major global brands
• Deliver groundbreaking creative strategy that has the potential to be category changing and win awards
• Develop creative briefs and deliver briefings that engage and inspire our creative team
• Develop Innovative PESO ideas that offer creative opportunities and deliver impact
• Own and lead the strategic direction for new business pitches
• Run audience interviews/surveys to extract insight
• Strengthen scientific narratives, messaging and positioning
• Input on brand and campaign measurement frameworks

Qualifications

• You are an experienced strategist, skilled at unpacking complex business challenges, discerning insights, and shaping plans that drive business results
• Ideally you have direct healthcare experience; if you don't, you can connect what you've learned outside of healthcare into this industry. Either way you have a genuine excitement about the work we do
• You are an excellent and concise communicator in person and on the page
• You have a high level of AI-fluency; understanding where AI improves the strategy process, whilst never relying on AI to do your thinking
• You are able to review, analyse and synthesise a complicated and detailed inputs, from client business plans to audience intelligence
• You are a confident presenter, able to create and deliver, elegant, simple strategic presentations that persuade and drive change
• You are comfortable designing and leading workshops and moderating large cross functional meetings F2F, online and hybrid

Additional information

Digitas Health offers a wide range of benefits to support our employees. Full details are shared when you join, but highlights include core benefits such as Pension, Life Assurance, and Private Medical cover, alongside enhanced policies like Reflection Days and Shared Parental Leave. You'll also have access to a range of additional initiatives, including:

Please check out the Publicis Career Page which showcases our Inclusive Benefits and our EAG's (Employee Action Groups).

Publicis Groupe works primarily from the office or our clients' office four days per week.

At Digitas Health , we are proud to be an equal opportunities employer. We welcome and encourage applications from people of all backgrounds, and do not discriminate on the basis of race, ethnicity, nationality, religion or belief, disability, age, citizenship, relationship status, sexual orientation, gender identity, or any other protected characteristic.

We are committed to providing a fair, accessible, and inclusive recruitment process. If you have any access needs - for example, related to disability, neurodivergence, or a health condition - please let us know. We'll work with you to ensure the process works for you. Sharing this information will never impact your application.

Guided by our values, we listen with empathy, uplift each other, take responsibility, and embrace change - building a culture where everyone feels seen, respected, and genuinely included.