Senior Research Executive -Creative Excellence
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Job Description
In the Ipsos Creative Excellence team we partner with clients to put the voice of the consumer front and centre in the campaign development process. We work across the whole creative cycle, from early-stage campaign development to pre-testing and post campaign evaluation studies.
Following several years of growth, we have ambitious targets for the future - as a Senior Research Executive you will play a crucial role meeting these targets. You will...
- Work on projects of varying size and complexity, contributing to larger, more intricate projects while leading and managing smaller projects independently.
- Deliver impactful insights, helping clients understand the potential of their advertising assets as well as the impact of their campaigns.
We currently work with many of the world's leading brands, across a wide variety of sectors (including Entertainment, Technology, FMCG, Finance, Government, Fashion and Retail).
Day to day
These are the types of things you can expect to be doing during your day to day, although as Ipsos is a dynamic organisation, this may vary as different opportunities arise:
- Client Collaboration: You will collaborate with clients to understand their business challenges and research objectives.
- Research Design: You will design research studies, including questionnaires and discussion guides
- Project Management: You will manage project timelines and budgets.
- Research Execution: You will conduct quantitative research, including questionnaire development and data analysis.
- Data Analysis & Reporting: You will develop insightful reports and presentations that tell compelling stories based on data.
- Presenting: You will present findings and recommendations to clients.
- Mentoring: You will mentor and coach junior team members
- Business Development: You will contribute to business development efforts by assisting with proposals and pitches.
- Continuous Development: You will stay up-to-date with industry trends and best practices, along with developing your research skills.
About You
Essential criteria
These are the areas of knowledge and expertise that matter most for this role.
- Proven experience in quantitative market research, ideally within a consultancy or agency environment with a focus on client interaction and progressive growth.
- Solid project management experience, with an ability to handle multiple tasks and projects simultaneously.
- Experience in developing and reviewing research materials such as questionnaires and discussion guides.
- Proven ability to draft impactful deliverables like reports that align with and meet client objectives.
- Familiarity with AI-powered research tools, with the capability to leverage AI and machine learning for tasks like data analysis, trend prediction, and automating research processes
Desirable criteria
- Experience in mentoring or guiding team members is an advantage.
- Proficient in data analysis software (SPSS, R) and Microsoft Office Suite.
- Excellent time management and project planning skills.
- Strong skills in client development and management.
- An ability to contribute to sales by staying informed on industry trends and facilitating new business opportunities.
- Excellent interpersonal skills and a capacity to manage project finances and contribute to profitability.
- Demonstrated ability to prepare, plan, and prioritize tasks effectively, taking ownership and producing high-quality, error-free work.
Behaviours:
- Proactive
- Takes initiative
- Collaborative
- Client-focused
- Detail-oriented
- Supportive
- Analytical thinking
- Resilience, flexibility and agility
- Leadership and social influence
- Creative thinking
- Motivation and self-awareness
- Technological literacy
- Empathy and active listening
- Curiosity and lifelong learning
- Service orientation and customer service
Additionally, please refer to Our Values for further information regarding the behavioural values that you will embody.
Benefits:
We offer a comprehensive benefits package designed to support you as an individual. Our standard benefits include 25 days annual leave, pension contribution, income protection and life assurance. In addition, there are a range health & wellbeing, financial benefits and professional development opportunities.
We realise you may have commitments outside of work and will consider flexible working applications - please highlight what you are looking for when you make your application. We have a hybrid approach to work and ask people to be in the office or with clients for 3 days per week.
We are committed to equality, treating people fairly, promoting a positive and inclusive working environment and ensuring we have diversity of people and views. We recognise that this is important for our business success - a more diverse workforce will enable us to better reflect and understand the world we research and ultimately deliver better research and insight to our clients. We are proud to be a member of the Disability Confident scheme, certified as a Level 2 Disability Confident Employer. We provide an inclusive and accessible recruitment process. Your application will be reviewed by someone from our Talent Team who will be in touch either way to let you know the outcome.
Ready to have an impact? Apply now!
About Us
Ipsos is one of the world's largest research companies and currently the only one primarily managed by researchers, ranking as a #1 full-service research organization for four consecutive years. With over 75 different data-driven solutions, and presence in 90 markets, Ipsos brings together research, implementation, methodological, and subject-matter experts from around the world, combining thematic and technical experts to deliver top-quality research and insights. Simply speaking, we help the biggest companies solve some of their biggest problems, serving more than 5000 clients across the globe by providing research, data, and insights on their target markets. And we are proud of our continuous efforts in making Ipsos the best place to work!
About the Team
The Creative Excellence Service Line helps our clients attain best-in-class advertising that drives business results. We do this by aiding Creative Development (help with creating advertising), Creative Assessment (help with assessing advertising and providing guidance to improve it) and Creative In-Market (ad tracking once the advertising is launched).