Senior Product Marketing Manager

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Company Description

Experian is a global data and technology company, powering opportunities for people and businesses around the world. We help to redefine lending practices, uncover and prevent fraud, simplify healthcare, create marketing solutions, and gain deeper insights into the automotive market, all using our unique combination of data, analytics and software. We also assist millions of people to realise their financial goals and help them save time and money.

We operate across a range of markets, from financial services to healthcare, automotive, agribusiness, insurance, and many more industry segments.

We invest in people and new advanced technologies to unlock the power of data. As a FTSE 100 Index company listed on the London Stock Exchange (EXPN), we have a team of 22,500 people across 32 countries. Our corporate headquarters are in Dublin, Ireland. Learn more at experianplc.com

Job Description

We're looking for a Senior Product Marketing Manager for Experian's consumer division. Your role is important in transforming our approach to innovative propositions, launching new products, and scaling our features and services. You'll be the go-to expert for consumer, competitor, and market insights, embedding 'marketing by design' in everything we do.

Responsibilities:

• GTM Strategy: Play a key leadership role and lead market launches, ensuring marketability from the start and shaping cohesive launch strategies.
• Proposition Development: Define and validate value propositions with compelling messaging for our target audience.
• Thought Leadership: Use market trends, consumer insights, and competitive analysis to lead strategy and innovation.
• Product Marketing Processes: Develop and improve marketing tools and processes, driving 'marketing by design' in product development.
• Voice of Marketing: Connect high-priority projects, unify the team around shared goals, and represent the marketing perspective.

This is a hybrid role aligned to our office in London.

Qualifications

• Experience in product marketing or related areas.
• Led new proposition development in Agile environments.
• Launched innovative products and features, combined with creating and critiquing product messaging.
• Created and implemented strategies for complex, high-profile projects.
• Knowledgeable in consumer finance products, influencing strategy.
• Led cross-functional teams, adding value.
• Be autonomous and get stuck into new challenges from a blank sheet
• Critical analyis skills and the ability to triangulate different insights and data points to influence strategy
• Navigate internal structures and represent marketing at a senior level

Additional Information

Benefits package includes:

• Hybrid working
• Great compensation package
• Core benefits include pension, bupa healthcare, sharesave scheme and more
• 25 days annual leave with 8 bank holidays and 3 volunteering days. You can purchase additional annual leave.

Our uniqueness is that we celebrate yours. Experian's culture and people are important differentiators. We take our people agenda very seriously and focus on what truly matters; DEI, work/life balance, development, authenticity, engagement, collaboration, wellness, reward & recognition, volunteering... the list goes on. Experian's people first approach is award winning; Great Place To Work™ in 24 countries, FORTUNE Best Companies to work and Glassdoor Best Places to Work (globally 4.4 Stars) to name a few. Check out Experian Life on social or our Careers Site to understand why.

Experian is proud to be an Equal Opportunity and Affirmative Action employer. Innovation is a critical part of Experian's DNA and practices, and our diverse workforce drives our success. Everyone can succeed at Experian and bring their whole self to work, irrespective of their gender, ethnicity, religion, colour, sexuality, physical ability or age. If you have a disability or special need that requires accommodation, please let us know at the earliest opportunity.

Internal Grade: D/EB8

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