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Senior Product Designer

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About Us

Our mission is to dominate the betting and gaming industry on a global scale and we need the very best Tech talent to help us achieve this.

We recently migrated all of our customers onto our very own proprietary platform - so it's an exciting time to join us. With the help of our new platform, we're able to pioneer new products and drive more advanced, creative technologies. The result? Unrivalled experiences for millions of customers worldwide.

Betfred's Technology department is driven by innovation, and you'll be at the heart of unlocking our new platform's potential. So, if you want to help shape the future of betting and gaming, then it's to time to join us.

Job Purpose

As a Senior Product Designer at Betfred, you will play a critical role in shaping user experiences across our betting and gaming products, driving innovation, and championing design excellence. In addition to designing intuitive and engaging solutions, you will actively influence product strategy, mentor Junior Designers, and lead design initiatives. This role requires deep expertise in UX/UI design and a strategic mindset to deliver experiences that delight users and align with business goals.

Job Duties

  • Lead end-to-end design processes for complex projects, from research and ideation to final implementation.
  • Partner with Product Managers and stakeholders to contribute to product strategies and roadmaps with a focus on user experience.
  • Conduct and analyse user research and usability testing to inform design decisions and validate solutions.
  • Explore competitor products and market trends to identify opportunities for innovation and differentiation.
  • Create high-quality wireframes, prototypes, and visual designs that elevate user experiences.
  • Advocate for the user perspective in cross-functional discussions, ensuring design solutions address customer needs effectively.
  • Mentor Junior Designers, providing feedback and fostering skill development within the team.
  • Collaborate with developers to ensure design fidelity during implementation and contribute to refining processes for better outcomes.
  • Contribute to and evolve Betfred's design system, driving consistency and efficiency across products.

Knowledge, Skills and Experience

Essential

  • Significant experience in UX/UI design, with a strong portfolio of impactful projects across various platforms.

• Advanced proficiency in design tools like Figma, Sketch, and prototyping tools such as InVision or Axure.
• Strong ability to synthesize user research and data insights into actionable design strategies.
• Expertise in responsive, mobile-first design and accessibility standards.
• Proven ability to lead design projects independently and collaborate effectively with stakeholders and teams.
• Deep interest in understanding and responding to competitive landscapes and industry trends.
• Strong communication and storytelling skills, with the ability to present and justify design decisions to stakeholders.

Desirable

  • Any interaction design skills (eg. Animation, transitions, movement).
  • User-testing (writing test scripts and experience in using testing tools).
  • Other digital design experience is also welcomed i.e Responsive Web, iOS & Android, CMS Back Office etc.

What's in it for you?

We offer a variety of competitive benefits, some of which vary depending on the role you're recruited to. Some of what you can expect in this role includes:

  • A competitive rate of pay and pension contribution (£70,000-£80,000)
  • Generous discretionary bonus schemes, incentives and competitions
  • An annual leave entitlement that increases with length of service
  • Access to an online GP 24/7, 365 days a year for you and your immediate family.
  • Employee wellbeing support through our Employee Assistance Programme
  • Enhanced Maternity & Paternity Pay
  • Long Service Recognition
  • Access to a pay day savings scheme, financial coach and up to 40% of your earned wage ahead of payday, through Wagestream.

For More information, visit our https://betfredcareers.com/why-join/

Senior Product Designer

Betfred
Manchester, UK
Full-Time

Published on 28/01/2026

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