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Senior PPC Executive

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We have a great opportunity for a Senior PPC Executive to join the Digital team at VetPartners. It's a perfect role for an experienced PPC Executive who is looking to increase their scope. You will confidently deliver PPC campaigns for VetPartners, our veterinary practices and businesses.

An interest in working in an animal health-focused sector with the potential to work on paid e-commerce campaigns would be an advantage for the role. You will report to and collaborate with the SEO and Performance Manager.

Established in November 2015, VetPartners is made up of some of Europe's most respected and trusted small animal, equine, farm and mixed practices and animal healthcare companies. Led by vets, VetPartners has 11,000 employees working in more than 700 sites across the UK and Europe, including our central support offices in York.

Because no two practices are the same, our practices are encouraged to embrace their independent spirit, while supporting them by investing in people, facilities, equipment and latest technology so they provide outstanding care for patients and an excellence service for clients.

We aim to be a great place to work, focusing on the development and wellbeing of our people.

Responsibilities include:

  • Effectively deliver and implement best-practice PPC campaigns for vetpartners.co.uk and our group of veterinary practices and businesses across the UK and Ireland
  • Responsible for the ongoing optimisation of paid marketing campaigns, ensuring campaigns efficient and cost-effective
  • Create performance reports offering context and insight
  • Develop strong relationships with veterinary practice managers and other key stakeholders from around the business
  • Collaborate with colleagues to help meet paid marketing goals and objectives
  • Keeping up to date with the latest industry trends and changes and understanding how they might affect performance

Requirements:

  • This is a hybrid role with a preference for 3 days in the York office and 2 days at home, living within a commutable distance
  • Experience within PPC-specific role(s)
  • Appetite to work in an animal-health-focused sector
  • Demonstrable knowledge and understanding of PPC elements, as well as a sound understanding of Google Analytics (GA4), Google Tag Manager (GTM), Google Ads, and Microsoft Ads
  • Ability to identify issues and be proactive in providing solutions
  • Capable of being proactive and working independently, while being able to collaborate within a friendly marketing team and veterinary practices nationally.
  • Strong communication of campaign results and analysis.
  • Experience with Excel or Google Sheets
  • Excellent data analysis skills and comfortable with large data sets for report creation
  • Desirable - Experience working on e-commerce or localised PPC campaigns

Skills

  • Ability to communicate effectively, verbally and in writing, with both technical and non-technical audiences
  • Ability to work well as part of a team and individually
  • The ability to research, analyse, problem-solve and reason logically within tight timeframes
  • Embracing the VetPartners culture, leading by example in all activities

If you would like to become part of the VetPartners family, apply now!

(Please apply directly - no agency submissions)

Senior PPC Executive

VetPartners
York, UK
Full-Time

Published on 28/06/2024

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