senior performance marketing executive

This job is brought to you by Jobs/Redefined, the UK's leading over-50s age inclusive jobs board.

Craft:
Marketing

Job Description:

Are you an ambitious marketer with a proven track record in user acquisition? If so, we have a unique opportunity for you to join the Performance Marketing Team here at King.

As a Senior Performance Marketing Executive, you will play a crucial role in driving our global user acquisition efforts and helping us maintain our position as a world-class gaming company.

Why work at King?

We have one of the highest global mobile spends of any category, let alone gaming, and you'll be encouraged to try new things, test out your hypotheses and prove what you think will acquire users.

You'll get support from an experienced team and there will be encouragement to use the latest ad tech and techniques and a willingness to always test new things.

We think you'll like it here!

Your role within the Kingdom:

In the role of Senior Performance Marketing Executive, you will play a pivotal role in strategizing and implementing mobile marketing campaigns across different networks. Over time, you will have full ownership of significant partners relationship, and multiple titles. Enabling you to make a direct impact on our overall success.

Your responsibilities will include managing budgets, evaluating campaign effectiveness, and optimizing performance to ensure desired outcomes. We're looking for a candidate that is growth driven & analytical, looking proactively into new opportunities, innovative ideas and execute them. Advanced understanding on Tech competency such as MMPs, Tracking and Measurement is advantageous .

To succeed in this role, strong communication skills, both written and verbal, are essential. The ability to work independently in a fast-paced environment, meet deadlines, and analyse data to provide recommendations for campaign improvement is crucial. Proficiency in Microsoft Excel including pivot tables & Data visualisation Tools (Looker/Tableau ) are needed.

Collaboration is vital to our success, and as a Senior Performance Marketing Executive, you will closely interact with different teams within the company, including the Creative, Game Strategy, ASO and Analytics teams . Together, we will develop strategies to optimize our performance and gain a competitive edge in the market.

Joining King means being part of a team that values growth, creativity, and continuous improvement. We offer a supportive and inclusive work environment where you will have the opportunity to learn from experienced professionals and implement your ideas successfully. With our in-house digital media planning and buying capabilities, you will gain exposure equivalent to some of the largest digital media agencies in the world.

Skills to create thrills:

If you are passionate about the mobile and gaming industry and have experience working in a Performance Marketing role within gaming, we want to hear from you. Take the next step in your career and join us at King as a Senior Performance Marketing Executive.

About King

At King, we're Making the World Playful. Heard of Candy Crush? We're the creators behind it. With game studios in Stockholm, Malmö, London, Barcelona and Berlin, and offices in Dublin, San Francisco, New York, Los Angeles, and Malta, we have a 20-year history of delivering some of the world's most iconic games in the mobile gaming industry and are on a mission to level-up the little moments for our more than 200 million active monthly users. But we aren't just crushing it with candies, we're also behind Farm Heroes, Bubble Witch, Pet Rescue and loads of other sweet games. As a leading interactive entertainment company for the mobile world, King is part of Activision Blizzard, which was recently acquired by Microsoft.

A Great Saga Needs All Sorts of Heroes

King strives to be a place where everyone can be their most authentic self. We recognize that diversity, equity and inclusion is a vital and continuous conversation, and that change only happens when we all come together. It's our mission to build a diverse and inclusive Kingdom for our people, players, and community.

Making the World Playful

Making the World Playful is our mission - it's the thread that connects our people, our players, and our passion for our games. Let's face it, who doesn't love a bit of fun?

Kingsters are seriously playful: creative thinkers who balance art and science to bring moments of magic to millions daily. But our players aren't the only ones that can level-up. We're always looking for ways to champion each other and make what's already great, even better.

So, if this feels like a fun way to spend your days, and you share our passion, our values, and our hunger to shape the future, join us in Making the World Playful.

Applications need to be in English.
Discover King at careers.king.com