Senior Paid Media Executive

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Skin + Me is a mission driven start-up with seriously big skin goals.

We're looking for an experienced Senior Paid Media Executive to join our Growth Team at Skin + Me. This is a hybrid working role with three days a week in our Paddington HQ (Mon, Tue, Fri) and two days remote.

About the role:

As a Senior Growth Marketing Executive at Skin + Me you will execute and manage our paid search (PPC) and paid social activity. From owning the day to day management of the accounts, to planning and executing tests, your role will be instrumental to helping us hit our KPIs and ambitious growth targets.

The ideal candidate will have around 3 years experience within paid search and paid social with a desire to be further trained in this area. This role will work closely with the Growth Marketing Manager and will also have strong ties to the creative and tech teams, giving you the opportunity to work with key stakeholders across the business.

The successful candidate will be confident working autonomously and communicate well. They will be positive, energetic and ambitious, looking for an opportunity to take their career to the next level in a fast growing business.

What you'll do:

In this role you will implement our growth strategy through our paid channels, manage a large budget and discover new avenues for growth. Responsibilities will include:

• Supporting the Growth Marketing Manager in running and managing Google, Facebook and TikTok paid activity across Skin + Me's portfolio of brands
• Building campaigns from scratch and optimise accounts to ensure we hit KPIs and growth targets
• Allocate the paid media budget efficiently to maximise performance, alongside the wider Growth Team
• Develop and execute testing across all aspects of the paid channels, including creative, messaging, landing pages and offers
• Collaborate with our in house creative team to plan, ideate and brief in creatives
• Utilise in-house data tools to analyse and discover performance trends to improve results
• Produce weekly reports that communicates key data, trends and recommended actions
• Work with the wider growth team to ensure the channels align on strategy and brand messaging
• Discover new methods to unlock growth within channels and stay up to date with industry trends, news and products to ensure we stay ahead of the curve

Who you are:

These are the skills we're looking for. Even if you don't tick every box, but feel you're right for us, we'd still love to hear from you.

• Minimum 3 years of experience within a PPC role either at an agency or in-house, where you've gained hands-on experience in Google Ad-words and Meta advertising and a strong understanding of the main performance drivers for these channels
• Experience in affiliate marketing is beneficial but not essential
• You take initiative and aren't afraid to step outside your expertise to support the team where needed
• Data driven with the ability to analyse large sets of data in Microsoft Excel
• Strong attention to detail
• Ability to work as a team and independently
• Strong communication skills and confidence presenting results and being challenged by senior stakeholders
• Ambition to constantly improve and develop your knowledge
• Passionate and confident working in a fast moving and high growth environment, always with a positive attitude
• An interest in the skincare industry with a drive to keep up with all market trends and ensure we stay ahead of the curve

Why should you choose Skin + Me?

• A daily challenge - in a thrilling, entrepreneurial start-up environment, no two days will ever be the same.
• Make a difference - work within a revolutionary company that is focused on improving millions of lives.
• Significant equity - potentially life-changing value if you commit to our long-term mission.
• Serious commitment to growth - personal development is important to us and we'll make sure we support your growth, and give you broad experience across your role.
• Support network - the Skin + Me investors and advisors that you'll have the opportunity to work with have built some of the world's best consumer companies.

Benefits

• 25 Days Holiday (+ all the usual Bank Holidays) - It's important to take a break and recharge, that's why we offer a generous holiday allowance
• Free Breakfast & Lunch - It's important you are well fueled for the day so we've got your breakfast and lunch covered. Plus drinks and snacks are available too!
• Hybrid working to give you flexibility - We are all remote on Wednesday and Thursday. When we are in the office on Monday, Tuesday and Friday our core hours are 10-4. If you're an early bird you can do 7-4, and if you're a night owl 10-7 is fine too. Need more flexibility around your life - just let us know.
• Equity - We offer a competitive salary and a generous share award package that means every employee has a stake in the business. We really are all in this together
• Health and wellbeing focus - We offer a healthcare cash plan, cycle to work schemes plus free healthy breakfast and lunch in the office. We'll be sure to always prioritise your physical and mental health.
• Culture club - Our culture club team meets every week to make sure we celebrate our big wins and milestones too, with parties, surprises and more.
• You'll get highly discounted Skin + Me products for you, and 10 friends + family too.
• Generous employee referral scheme. If you know more fabulous people and refer them to work with us too, you'll receive a cash bonus when they pass probation.
• Dog-friendly office with two very cute resident dogs!

More about Skin + Me:

There's a huge problem in the world of skincare: people struggle with more than just how their skin looks. They also worry about how it makes them feel and how to manage it long-term. We're on a mission to change that.

The truth is that achieving your best skin isn't complicated. The secret? Using a stripped back routine with the best combination of active ingredients for your skin goals. The right products and knowledge make it possible to tackle everything from fine lines and wrinkles to adult acne, rosacea and pigmentation. We're united in the belief that everyone should have access to expert advice, treatment plans and ingredients that work - minus the big price tag and the long dermatologist waitlist.

Skin + Me is a mission-driven start-up, building a pioneering online dermatology service powered by experts. We take customers through a simple online medical consultation and our prescribers formulate custom treatments that can't be bought on the high street. Each one is personalised to the individual's skin goals. It arrives in their letterbox each month and evolves alongside their skin - because everyone's skin is different and no two journeys are the same.

Skin + Me recently secured £10 million in a series B funding round, reflecting the growing interest in expert-approved skincare. We've raised funding from some of the best-known direct-to-consumer entrepreneurs and VCs, including Octopus Ventures. Our highly experienced founding team comes from the likes of Facebook, Charlotte Tilbury, Tails.com and Graze.com.

Our journey has just begun and we'd love for you to join us as we change the face of skincare! Think you're up for the challenge?