Senior Marketing Planner

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Job Description

Marie Curie is the UK's leading end-of-life charity. We are the largest non-NHS provider of end-of-life care in the UK, the only provider across all 4 nations, delivering community nursing and hospice care across the country, while providing information and support on all aspects of dying, death, and bereavement. Our leading research pushes the boundaries of what we know about good end-of-life, and our campaigns fight for a world where everyone gets to have the best possible quality of life while living with an illness, they're likely to die from.

The Marketing & Communications team at Marie Curie aims to support the organisation in achieving its strategic goals and overall mission:

• Expand our reach, influence, and impact to support more individuals

• Strengthen our brand presence and shape discussions on end-of-life care

• Develop integrated, community-based end-of-life services

• Ensure financial sustainability and increase our income.

This role will work closely with the head of marketing campaigns together with stakeholders from fundraising and communications teams to develop and deliver multi-channel integrated campaigns in line with organisational priorities.

To be successful, you will be an experienced and talented Marketing Planner.

Key Responsibilities:

• Support the delivery of a 5-year plan focused on increasing share of voice, audience, and income, ensuring effective resource and channel allocation.
• Leading and shaping the campaign planning process across the business
• Collaborate with teams across the organisation, including Fundraising, Retail, Caring Services, and Policy, to advance strategic goals.
• Lead and integrate campaigns to grow brand reach, impact, and income, enhancing public understanding of Marie Curie and improving supporter experience.
• Drive strategic change, planning campaign activities, prioritising income-generating initiatives, and identifying opportunities for growth.
• Make strategic decisions to optimise external communications and ensure alignment with organisational goals.
• Lead the development and implementation of activity briefs and project checks, keeping key projects on track.
• Ensure on-brand, audience-focused campaigns across appropriate channels, delivering impactful messages.

Please see the full job description here - https://mariecurie.pagetiger.com/dxdqdlc/1

Application & Interview Process

• As part of your online application, you will be asked for a CV and covering letter. Please review both the advert and job description and outline your most relevant skills, experience and knowledge for the role.
• Close date for applications: 13 October 2024

Salary: Up to - £48,048 - Plus £3,500 London Allowance (where applicable)

Contract: Permanent

Based: London Hybrid (1-3 days per week working in our open plan offices in Embassy Gardens).

Benefits you'll LOVE:

• Flexible working. We're happy to discuss flexible working at the interview stage.
• 25 days annual leave (exclusive of Bank Holidays)
• Marie Curie Group Personal Pension Scheme (we will match your contribution up to 7.5%)
• Loan schemes for bikes; computers and season tickets
• Continuous professional development opportunities.
• Industry-leading training programmes
• Wellbeing and Employee Assistance Programmes
• Enhanced bereavement, family friendly and sickness benefits
• Access to Blue Light Card membership
• Subsidised Eye Care

Marie Curie is committed to its values, which underpin our work. We take stringent steps to ensure that the people who join our organisation through employment or volunteering, are suitable for their roles and are committed to safeguarding all our people from harm. This includes our staff, volunteers and all those who use or come into contact with our services. We are dedicated to creating not just a safe place to work but also a supportive and rewarding one.

We are committed to a world where everyone can thrive and fulfil their potential. We are devoted to the social justice imperatives and organisational benefits of full diversity, inclusion and equity in the workplace, and are a Stonewall champion. We actively encourage and welcome applications from candidates of diverse cultures, perspectives and lived experiences.

We're happy to accommodate any requests for reasonable adjustments. Please email any requests to recruitment@mariecurie.org.uk

About Us

Every day of your life matters - from the first to the last. When you work for Marie Curie, you understand that better than ever. We're a passionate, committed and diverse team of more than 4,400 staff and 12,000 volunteers, here for people living with any terminal illness, and their families. We offer expert care, guidance and support, to help them get the most from the time they have left.

Everyone knows our daffodil, but it's our warmth, creativity and care that touch lives. Here, we take the time to really get to know the people we care for and those who love them. And we do whatever it takes to give them the final days and hours they deserve.