Senior Marketing Executive

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Senior Marketing Executive

Location: Sheffield, S11

Annual Salary: £28,000 - £32,000 per annum

Hours: 40 per week

Contract: Permanent

Job Overview:

Elevate Supply is a digital platform at the forefront of educational staffing solutions, seamlessly connecting qualified teachers and support staff with schools. With its innovative technology, Elevate Supply streamlines the process of recruitment, matching the right educators with appropriate roles efficiently, ensuring schools can meet their supply staffing requirements quickly and effectively. By harnessing the power of technology, Elevate Supply simplifies the hiring process for schools and supply staff, while enhancing the quality of learning experiences for students nationwide.

As a Senior Marketing Executive, you will play a key role in developing and implementing B2B and B2C marketing campaigns, driving brand awareness and acquisition, and supporting sales initiatives. This position offers an exciting opportunity to contribute to the company's marketing efforts in a dynamic and innovative environment.

You will play a pivotal role in driving our digital offering to schools and teachers across England initially.

Key Responsibilities:

• Develop and execute marketing strategies to promote products or services, drive lead generation.
• Create compelling marketing content and sales enablement materials, including copywriting, graphic design, and multimedia assets for digital and print channels.
• Manage social media platforms, website content, and email marketing campaigns to engage with target audiences.
• Plan, execute, and optimise omnichannel marketing campaigns utilising both online and offline channels.
• Utilise A/B testing to optimise marketing strategies, messages and creative assets.
• Conduct market research and analyse customer and competitor insights to identify trends, opportunities, and competitive positioning.
• Collaborate with the sales team to align marketing initiatives with sales objectives and support lead generation efforts.
• Leverage automation, segmentation, and personalisation for effective outreach across always-on and episodic activations.
• Monitor and report on key performance indicators (KPIs) to measure the effectiveness of marketing campaigns.
• Communicate and report back on campaign and strategy performance and provide insights for future campaign development.
• Coordinate with external agencies, vendors, and partners to support marketing activities and campaigns.
• Stay informed about industry trends, best practices, and emerging technologies in marketing.
• Assist in organising events, webinars, and promotional activities to enhance brand visibility and customer engagement.
• Support with the development and implementation of the overall marketing strategy.

Requirements

We're interested in anyone who meets one, or a combination of the following:

• 2 years + experience in marketing, digital marketing, or a similar role across B2B and B2C.
• Bachelor's degree in marketing, communications, or a related field. (Preferred)
• Strong creative and analytical skills with a passion for marketing, and a keen attention to detail.
• Proficiency in marketing tools and platforms, including social media, email marketing, and analytics.
• Be a creative thinker, willing to try new things and focus on continuous improvement.
• Excellent communication and teamwork skills.
• Experience of mentoring or managing junior members of staff. (Preferred)
• Ability to multitask, prioritise, and meet deadlines in a fast-paced environment.
• Knowledge of SEO, SEM, and digital advertising strategies is a plus.

Benefits

In return for everything you can bring, we can offer you an exciting role in a fast-growing and dynamic business, with plenty of career opportunities.

We encourage diversity, and our doors are open to everyone. We are committed to creating an inclusive workplace for all. If you need any adjustments during the application process to showcase your abilities, please let us know. We're here to support you on your journey.

Twinkl is advertising this role on behalf of Elevate Supply Ltd. By submitting your application, you agree that the data you submit may be shared within the Twinkl group to review and administer your application. Twinkl Ltd and Elevate Supply Ltd will be joint controllers in relation to such data.