Senior Manager, Regional Marketing (ABM UK&I)

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Company Description

Checkout.com is one of the most exciting fintechs in the world. Our mission is to enable businesses and their communities to thrive in the digital economy. We're the strategic payments partner for some of the best known fast-moving brands globally such as Wise, Hut Group, Sony Electronics, Homebase, Henkel, Klarna and many others. Purpose-built with performance and scalability in mind, our flexible cloud-based payments platform helps global enterprises launch new products and create experiences customers love. And it's not just what we build that makes us different. It's how.

We empower passionate problem-solvers to collaborate, innovate and do their best work. That's why we're on the Forbes Cloud 100 list and a Great Place to Work accredited company. And we're just getting started. We're building diverse and inclusive teams around the world - because that's how we create even better experiences for our merchants and our partners. And we need your help. Join us to build the digital economy of tomorrow.

Job Description

The role

We're seeking an experienced Senior Marketing Manager to accelerate our business expansion in the UK and Ireland. Central to your role will be the ambitious aim of driving revenue growth for Checkout.com through customer-centric demand generation efforts. You'll be entrusted with the helm of a regional integrated marketing strategy, ensuring its flawless cross-channel execution. It's essential to understand that ABM is more than just a component-it's the very essence of our approach. Your efforts will amplify our engagement with target accounts, creating and fast-tracking opportunities. Reporting directly to Senior Director of Global Enterprise Marketing, you'll be a part of a vibrant team spanning multiple regions.

How You'll Make an Impact

• Regional Marketing Leadership: Lead the development and execution of a comprehensive, cross-channel marketing plan for the UK/I region, driving revenue growth and brand awareness.
• Campaign Design and Execution: Design and oversee region-specific marketing campaigns, with a strong focus on implementing diversified ABM strategies (1:1, 1:few, 1:many) to effectively engage and nurture key accounts.
• Executive Collaboration: Collaborate closely with senior leadership, including regular reporting, presenting strategic plans, and providing insights to inform decision-making at the highest levels.
• Budget Allocation and Optimization: Manage marketing budgets at a strategic level, ensuring optimal allocation of resources to maximize ROI and drive business outcomes.
• Stakeholder Engagement: Build and manage relationships with key stakeholders, both internally and externally, to drive alignment, support and execution on marketing initiatives across the business.
• Innovative Strategy Development: Drive innovative marketing strategies, exploring new approaches, and championing experimentation to stay ahead in the rapidly evolving market landscape.
• Analytical Insight: Utilize tools such as Looker, Pardot, Salesforce, 6sense, and Google Analytics to measure the impact and ROI of marketing activities, and turn insights into actionable strategies.
• Market Alignment: Stay informed about regional market dynamics to ensure marketing efforts align with both global strategies and local preferences.
• Regional Brand Advocacy: Build and strengthen relationships with key stakeholders and partners in the local market to enhance Checkout.com's brand presence and reputation.

Qualifications

About you:

• Proven experience (7+ years) in strategic B2B marketing, with a focus on account-based marketing. Experience in payments, fintech, or related industries is desirable.
• You have excellent communication skills across all levels.
• Demonstrated proficiency in leveraging various marketing channels, including events, social media, content, PR, and email marketing and more.
• Proactive in addressing challenges with a solution-oriented mindset, and proven track record in solving complex problems.
• You know how to manage complex projects, set priorities, delegate tasks, monitor budgets and inspire cross-functional teams to action.
• Expert in leveraging marketing technology tools for performance tracking and ROI analysis, as well as providing actionable recommendations to drive improvements.
• Ability to explore innovative strategies. inspire others to rally behind an idea and drive effective execution.
• Enthusiastic about collaborating with colleagues from diverse backgrounds to achieve shared goals and deliver value for world's leading brands.

Additional Information

Apply without meeting all requirements statement

If you don't meet all the requirements but think you might still be right for the role, please apply anyway. We're always keen to speak to people who connect with our mission and values.

We believe in equal opportunities

We work as one team. Wherever you come from. However you identify. And whichever payment method you use.

Our clients come from all over the world - and so do we. Hiring hard-working people and giving them a community to thrive in is critical to our success.

When you join our team, we'll empower you to unlock your potential so you can do your best work. We'd love to hear how you think you could make a difference here with us.

We want to set you up for success and make our process as accessible as possible. So let us know in your application, or tell your recruiter directly, if you need anything to make your experience or working environment more comfortable. We'll be happy to support you.

Take a peek inside life at Checkout.com via

• Our Culture video https://youtu.be/BEwnpHuadSw
• Our careers page https://www.checkout.com/careers
• Our LinkedIn Life pages bit.ly/3OaoN1U
• Our Instagramhttps://www.instagram.com/checkout_com/