Senior Manager, Portfolio & B2B Campaigns (12M FTC)

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The Role

This role is a 12-month maternity leave cover.

As the Senior Manager you will be developing, communicating, and implementing marketing plans that detail the objectives, goals, strategies, measures, and tactics for the assigned marketing segment that build into the overall annual marketing plan.

A snapshot of what you will be doing:

• Lead the development and implementation of marketing programmes, promotions, and communications for assigned brands, including creative, non-traditional campaigns that align with brand objectives.
• Oversee advertising and communications activities, ensuring they are in line with strategy and priorities, while managing project budgets and tracking expenditure, commitments, and projections.
• Review performance data to summarise programme effectiveness and provide recommendations for improvement.
• Identify potential marketing solutions to address regional business challenges, while continuously improving processes and delivery systems for all initiatives.

What we need from you

• Significant progressive work-related experience with demonstrated understanding of multiple business processes related to the position including targeted and broad-based consumer multi-channel marketing and promotions.
• Proven ability to communicate effectively, influence others, and build strong internal and external relationships across all levels and functions, particularly with Commercial, Sales, and Revenue teams.
• Demonstrated experience in managing implementation of marketing strategies by monitoring competitive movements, regional macro business conditions and company business needs.
• Strong knowledge of marketing principles including paid media planning, digital marketing, TV production and promotional concepts.
• Demonstrated project management skills in organising, planning, and executing mid to large size projects from conception through implementation.
• Proven effective ability to develop localisation strategies and execute hotel training and hotel enrolment.

Closing Date for Applications: 10/10/2024

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Who we are

At IHG Hotels & Resorts, we work together to deliver True Hospitality for Good on a global scale. With corporate offices and over 6,000 hotel destinations worldwide, a career at IHG is the perfect way to broaden your horizons. You'll experience our unique culture and brilliant colleagues who will support and inspire you. With a host of corporate opportunities to choose from, wherever you are on your career journey, and whatever you want to achieve there's Room for You at IHG.

Over recent years, we've transformed our company. We have bold ambitions to drive performance and maintain our relentless focus on growth in order to be the hotel company of choice that guests & owners love.

We are a hospitality business at our core and value connections and being together helps us foster a unique sense of belonging that also supports productivity. That's why here at IHG, we give our colleagues flexibility and balance - working in a hybrid way, blending office and remote working collectively. We recognise that every role is different, that's why leaders work with teams to determine how and when they collaborate.

We provide a wide range of benefits designed to help you live your best work life. These include impressive room discounts across our many properties, recharge days and volunteering days throughout the year. Through our myWellbeing framework, we are committed to supporting wellbeing in your health, lifestyle, and workplace. We offer a unique and inclusive culture, where there is always Room for You to belong, grow and make a difference.

Our mission is to welcome everyone and create inclusive teams where we celebrate difference and encourage colleagues to bring their whole selves to work. IHG Hotels & Resorts provides equal employment opportunities to applicants and employees without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, or disability. We promote a culture of trust, support, and acceptance. Always welcoming different backgrounds, experiences, and perspectives.

Don't quite meet every single requirement, but still believe you'd be a great fit for the job? We'll never know unless you hit the 'Apply' button. Start your journey with us today.