Senior Manager, Events & Sponsorship - FTC

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Company Description

Shawbrook provides finance to a wide range of customer segments that value the premium experience, flexibility and certainly we deliver. We are a purpose-led organisation, with a focus on delivering long-term sustainable value for all our stakeholders.

We have a diversified offering, with our innovative lending propositions tailored to meet specific customer needs in carefully selected markets across SME, Real Estate and Personal. Our products range from complex structured credit facilities for growth-focused businesses to mortgages for professional landlords and property investors, as well as simple loans for consumers delivered digitally. We fuel our lending through customer deposits, which we attract by delivering a premium experience, choice and consistently great value to smart savers.

The business model we have created is unique and difficult to replicate, with our 'best of both' approach combining deep human expertise with advanced digital, tech and data capabilities. This combination not only allows us to deliver excellent customer experiences, but to do so efficiently and at scale. We are proud of our innovative and agile culture, which drives consistently high employee engagement scores and makes Shawbrook an attractive destination for the best talent. If you're willing to roll up your sleeves, contribute new ideas and believe anything is possible, you're our kind of person.

Work with us because you:

• Want to be part of a bank built for the dynamics of the modern world
• Relish a challenge and enjoy a fast-paced, innovative and hardworking culture
• Enjoy finding new and better ways to solve complexity and make things happen
• Want to belong to a diverse culture that stands shoulder to shoulder with minority and underrepresented groups
• Care about society and the environment and want to be part of a business that cares too
• Want to continue to grow professionally and be the best version of yourself

Job Description

The Senior Manager, Events & Sponsorship is a key role in our team and is responsible for helping to shape and to deliver critical components of the marketing strategy, namely our events agenda and our sponsorship activity.

Our approach to supporting Shawbrook's strategic goals is to:

a) build awareness of the brand, b) demonstrate our credibility and expertise, and c) to create opportunities to engage with customers, prospects and partners. Our comprehensive events, exhibitions and hospitality calendar coupled with how we activate our sponsorship assets, plays a significant role in delivering that approach.

To deliver brilliant branded experiences for our people, customers and intermediaries, you will have the ability to manage multiple events throughout the year and to be creative in their execution - bringing the brand to life and supporting our wider objectives. For example, our business model is built upon an ability to combine the best of technology and data with the expertise of our people, which is something that we should aspire to demonstrate through our approach to events and exhibitions.

Reporting into the Head of Marketing, Enterprise, you and a team of three Events & Sponsorship Executives will develop and deliver the events calendar working in close collaboration with your Strategy & Planning and Communications colleagues. Our comprehensive programme of events includes multiple trade shows and exhibitions throughout the year; large format internal events; and organised hospitality, including the management of our Corporate Box at Saracens.

Demand for events and hospitality is ever-growing, so your ability to not just multi-task but to prioritise is key. Thinking practically and creatively is also an essential quality and you'll need the ability to think of new ways to deliver support in the most efficient way leveraging the resources available to you - both inside and outside the team and the bank.

Saracens is our primary sponsorship asset, which we leverage to help build awareness of the Shawbrook brand; to create unique and compelling content; and to host clients, staff and intermediaries at matches, delivering an exclusive experience for all.

KEY RESPONSIBILITIES

• Lead a team and collaborate with your colleagues to shape and deliver a rich and varied programme of events, exhibitions, trade shows and hospitality
• Bring a spirit of innovation and creativity to the design and delivery of our events, always searching for better ways to bring the brand to life through incredible experiences
• Care deeply about learning through measurement - assess the effectiveness and impact of the events we deliver to inform future ones
• Lead the day-to-day management of our relationship with Saracens, developing the relationship we have with our partners in both the Club and the Foundation. You will also participate in and support strategic negotiations and discussions
• Work with our People team, including our Chief People & Marketing Officer, as well as our employee comms team, to deliver our largest set-piece internal events - helping to embed the brand and bring our culture to life.
• You will have a significant budget to manage and to meet.
• You will also be familiar with working in a regulated sector and the importance of delivering within a highly professional environment. Taking our responsibilities to always treat customers brilliantly is also deeply ingrained in everything we do - including the events we deliver and the sponsorship assets we activate.
• You will work closely with Senior Management, managing your key stakeholders and their expectations to create positive working relationships and outcomes for all.

Qualifications

• Strong experience working in a role with a significant focus on the delivery of events and hospitality, ideally within a corporate environment
• An understanding of the ways in which the impact and effectiveness of events can be measured
• Experience in managing multiple activities and the need to effectively prioritise and manage resources
• Demonstrate a genuine interest in the events and sponsorship industry, together with a willingness to pursue best practice and innovate
• Experience of managing a significant budget
• Excellent attention to detail and brilliant, practical planning skills
• Track record of developing strong internal networks and of building and nurturing engaged communities
• Sound banking industry and business understanding
• Strong people focus
• Experience of successfully managing sensitive issues and dealing with conflicting views and priorities
• You will have worked closely with Senior Management and can influence decision making at all levels

Additional Information

Your Wellbeing - We take your health and well-being very seriously by providing a range of benefits to give you and your family peace of mind. These include:

• Market leading family friendly policies such as access to our Maternity, Adoption and Paternity policies from Day 1 of your employment
• Free access to Headspace, a mindfulness & meditation digital health app
• Free access to Peppy digital health app that offers personalised support through fertility treatment becoming a parent or menopause
• EAP (Employee Assistance Programme) - Offering you support on a wide range of subjects including financial concerns, mental wellbeing and more general queries around family, work, housing, and health
• Cycle to work scheme
• Discounts on gym membership
• Contributory pension scheme & death in service

Your Lifestyle - It's important you strike the right balance between your work and personal life. We provide benefits to support you when at work and when you're enjoying your leisure time.

• Minimum of 27 days holiday per year
• Option to buy or sell holiday days through our flexi-holiday scheme
• Discounts on gym membership nationwide
• Access to discounts on a range of high street and online brands
• Community support and charitable giving

Your Contribution - We're focused on rewarding those that go the extra mile in helping us achieve our goals.

• Participation in our annual discretionary bonus scheme designed to reward your contribution to our success
• Proudly Shawbrook recognition scheme focused on recognising our role models and thanking our colleagues for a job well done