Senior Digital Marketing Manager

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Company Description

Third Bridge is a market-leading investment research firm. We provide integrated solutions for the world's top investors and business leaders to help them make smarter and faster decisions. No other company in the world provides the same holistic investment offering: our superpower is the combination of human insights and unique investor-led content with a global expert network. We serve over 1,000 investment firms, offering clients 24/7 coverage through our team of 1500 employees located across eleven offices.

Job Description

What will you do?

As an experienced digital marketing expert, you'll help us build out the optimal martech stack, using best practices, designed to scale, to keep supporting Third Bridge for years to come.

As well as working in the digital team, you'll be part of the wider Growth team who are transforming Marketing, Communications and Revenue Operations. You'll be part of a best in class growth function and your contributions will shape the future department.

Your role will include:

Website/SEO

• Develop and execute effective SEO strategies, including on-page optimization, technical SEO, keyword research, competitor analysis, and content strategy.
• Conduct regular site audits, track and report on key SEO metrics, and identify opportunities for optimization as well as striving to adhere to AAA W3C guidelines.
• Collaborate with cross-functional teams, including content, design, and demand generation, to ensure SEO best practices are integrated into all aspects of the website.
• Stay up-to-date with industry trends, algorithm updates, and emerging SEO techniques, and proactively recommend new strategies and tactics to improve performance.
• Write high-quality, engaging, and optimised content for the website.

Marketing Operations

• Be the in-house expert for our marketing automation platform and support the demand generation team with their campaign management.
• Own the lead management process across all digital channels and events - ensuring leads are captured effectively and accurately.
• Collaborate with cross-functional teams including revenue operations, demand generation, and commercial teams to make sure reporting is accurate and complete.
• Manage the integration of our website to other platforms including marketing automation.
• Maintain excellent standards of email communication, ensuring we are adhering to the relevant regulations e.g. GDPR.

Qualifications

What will you bring?

With your experience managing websites and marketing automation platforms, you'll be well placed within a fast paced marketing team, supporting them with your knowledge and experience of the best practices and tools within a B2B subscription or data business.

A collaborator, your transparent approach allows you to coach others across the wider marketing team, and provide valuable insights and actions that support your commercial teams too. When it comes to tracking the success of social and other media campaigns, you use tools including Kontent.ai and Hubspot, to ensure our demand generation activities are optimised and continuously evaluated.

You love what you do - enthusiastically contributing to the business with a great attention to detail and flexible approach to your work. You manage yourself and others well, with proven organisational and time management skills.

Additional Information

How will you be rewarded?

We truly care about our people so in return for your work, you'll get:

• Flexible working - We want to encourage office attendance for the purpose of collaborating in person with your colleagues, on an as-needed basis. This in turn gives you the flexibility to decide when you come to the office based on your team's interactions.
• 25 days annual leave plus bank holidays, rising to 28 days after 2 years of service
• Summer Fridays - finish early during the summer months to make the most of the weather
• Mental and Professional Wellness:
• Modern Health - 6 counselling and 6 coaching sessions per year
• Talk Therapy sessions
• Employee Assistance Programme (EAP) sessions
• 2 paid charity days each year
• 2 personal days per year to use for events such as moving house, your birthday or life admin
• Free breakfast and snacks in the office
• Private Medical Insurance - up to family cover
• Pension contributions increasing with tenure
• Personal annual learning and development budget
• Female mentorship program
• Employee affinity groups including ESG, Environment, Mental Health, Diversity & Inclusion and Women at Third Bridge
• Life insurance - x4 base salary

The successful candidate must, by the start of the employment, have permission to work in the country they are applying.

We know that to be truly innovative, we need to have a diverse team around us. That is why Third Bridge is committed to creating an inclusive environment and is proud to be an equal opportunity employer. If you are not 100% sure if you are right for the role, please apply anyway and we will be happy to consider your application.