Senior Creative Designer - TikTok LIVE EU

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Responsibilities

TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and its offices include New York, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.

Why Join Us
Creation is the core of TikTok's purpose. Our platform is built to help imaginations thrive. This is doubly true of the teams that make TikTok possible.
Together, we inspire creativity and bring joy - a mission we all believe in and aim towards achieving every day.
To us, every challenge, no matter how difficult, is an opportunity; to learn, to innovate, and to grow as one team. Status quo? Never. Courage? Always.
At TikTok, we create together and grow together. That's how we drive impact - for ourselves, our company, and the communities we serve.
Join us.

Responsibilities
We are seeking an experienced and talented Senior Creative Designer to join the TikTok LIVE design team. In this role, you will work closely with a diverse team of operation managers and designers worldwide to enhance TikTok LIVE's visual and operational impact in the EU region.
- Collaborate with the central design team to create, define, and maintain a comprehensive style guide for TikTok LIVE in the EU.
- Lead the conceptualization and execution of visual design assets for EU TikTok LIVE, including promotion campaigns, LIVE stickers, physical swag, email templates, LIVE creator education materials, and new product feature launch materials.
- Work closely with local operation teams and design teams around the world to align strategies, generate design concepts, and create high-quality visual assets.
- Develop innovative design strategies and concepts that enhance user engagement while thoughtfully addressing and incorporating the cultural nuances and preferences of diverse audiences across different countries.
- Conduct research and analysis on design trends, latest design tools and techniques and user preferences to ensure the delivery of cutting-edge and audience-appropriate designs.
- Oversee the end-to-end design workflow, ensuring timely delivery of assets while maintaining high-quality standards.
- Proof-check and review your work rigorously to ensure accuracy, with a strong focus on details.

Qualifications

Minimum Qualifications:
- Bachelor's degree or equivalent experience
- Understanding creative, design, and product operation processes. Has proof of successful cases on operation design project in portfolio
- 5+ years of professional experience in a similar role
- Highly creative, organized, and able to work independently with little direction; ability to multitask
- Great communication skills and a collaborative team player in a cross-cultural and cross-functional environment

Preferred Qualifications:
- Experience in motion graphics and/or video editing
- Experience in creating brand guidelines and/or visual identities
- Experience and enthusiasm in the live industry, familiar with TikTok
- Enthusiasm for a fast-growing, fast changing-environment

TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.

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