Senior Brand Marketing Manager

This job is brought to you by Jobs/Redefined, the UK's leading over-50s age inclusive jobs board.

Senior Brand Marketing Manager

Application Deadline: 1 July 2024

Department: Marketing

Employment Type: Full Time

Location: London

Reporting To: Head of Brand & Communications

Compensation: GBP 55,000 / year

Description

Salary: up to GBP 55k per annum

Hey! We're Pod Point, and we're on a mission to make living with an electric car easy and affordable for everyone. Because let's face it, driving shouldn't cost the Earth, right? As the leading provider of electric vehicle charging solutions across the UK, we're seeking a highly talented Senior Brand Marketing Manager to join our exceptional Marketing team.

Pod Point isn't just evolving; it's Powering Up. This isn't your typical business shift - it's focused on boosting efficiencies, dominating core markets, leveraging our skills, experience and leading position in the UK to expand into Europe. Want to come along for the ride?

Our ways of working:

At Pod Point, we're all about flexibility, innovation, and community. We support various ways of working, including predominantly remote, office-based, or a mix of both worlds. We highly value in-person interactions, and we encourage teams to gather regularly at least once a quarter.

Due to this, the successful applicant should be in or within a reasonably commutable distance to London, so you can really get plugged in to the Pod Point experience.

Join the EVolution:

Collaborating closely with the Head of Brand and Communications and supported by a Senior Brand Marketing Executive, you will be instrumental in driving the strategic vision of the Pod Point brand. As the Senior Brand Marketing Manager, you will drive our commercial objectives and market share growth by increasing brand awareness and consideration. This requires scaling our brand marketing efforts, enhancing our communications, and optimising our media planning to continue to strengthen Pod Point's market position. You will also be tasked with:

• Planning quarterly campaigns, including defining comms architecture, key messages, target audience, and investment levels.
• Reviewing live activities to identify areas for optimisation.
• Liaising with internal stakeholders to understand and leverage product launches, proposition changes, and commercial partnership opportunities.
• Briefing the insights team on market, audience, and brand research questions.
• Producing and sharing well-written agency briefs for campaign development.
• Managing agency partners and suppliers to create compelling brand marketing activations.
• Working cross-functionally with sales, product and wider marketing to produce integrated campaigns.
• Leading photo and video shoots, planning workshops, supplier briefings, and industry events as needed.
• Overseeing creative production to ensure tone and messaging are spot on.
• Updating stakeholders on campaign performance, optimisation recommendations, and future plans.
• Oversee the usage of our visual and verbal identity, ensuring that everything we do aligns to our overarching brand strategy and guidelines.

Electrify us with your skills:

We reckon this role is perfect for someone with a blend of strategic thinking, analytical skills, project management abilities, and creative flair. Plus, we'd love to see the following skills & experiences:

• Expertise in developing and executing strategic marketing campaigns to drive brand and commercial growth.
• Proven experience collaborating with marketing agencies or possessing an agency background.
• Innovative approach to enhancing brand awareness and driving customer engagement.
• Strong commercial acumen to justify marketing investments and demonstrate impact.
• Data-driven, utilising analytics to shape strategies and decisions.
• Results-focused with a commitment to achieving measurable outcomes.
• Exceptional organisational skills for managing multiple projects efficiently.
• Effective collaboration with cross-functional teams and external agencies to deliver projects on time and within budget.
• Proficient in managing marketing budgets for optimal ROI and meeting financial objectives.
• Strong team management skills, with the ability to inspire, motivate, and develop team members.
• Excellent verbal and written communication skills for clear stakeholder engagement and project management.

Perks that spark joy:

• Salary Sacrifice EV Scheme & free Pod Point
• 25 days holiday (plus Bank Holidays)
• Very generous parental leave
• Pension scheme with a 4.5% matched contribution
• Eyecare scheme
• Life insurance covering up to 4x your annual salary
• Virtual GP provided by HealthHero
• Employee Assistance Program

Bring all yourself to work:

There's no-one else like you. No-one with the exact same mix of strengths, skills and thoughts. We're all brilliant individuals, and we wholeheartedly welcome applications from people of all backgrounds. We're looking for the potential to grow and a passion for our mission, not perfection. So, if you're interested in the role but don't have every skill listed above, we'd encourage you to apply.

We're proud to be a Disability Confident Level 1 employer. We understand that everyone has their own way of working, so if you require any adjustments to our recruitment process, just give our Talent Acquisition team a shout. They'll have your back and support you every step of the way.

Just a little heads-up, though - to join our team, you must have the legal right to work in the UK. And don't worry, we've got your privacy covered too. Any information you share with us will be stored and handled in accordance with our Candidate Privacy Notice.

Now, if you're ready to charge up your career and be part of our electrifying team, hit that apply button and let's make a difference together! ⚡

‎

‎