Sales & Marketing Manager

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About Us

Our clients include Disney Theatrical Productions, The Royal Shakespeare Company, The Book of Mormon, Moulin Rouge! The Musical, Hyde Park Winter Wonderland and Love Supreme.

We're passionate about theatre and live entertainment. Our team is driven by a shared commitment to creativity, collaboration, and results. We craft attention-grabbing, award-winning campaigns that make an impact in the ever-changing world of entertainment. As a part of our team, you will be immersed in a culture that values ambition, curiosity, and kindness.

Our Pillars

• Passion: Our love for theatre and live entertainment drives everything we do.
• Creativity: We develop innovative campaigns that captivate audiences in today's attention economy.
• Connection: We build strong relationships within the industry to foster growth and success.
• Results: We support our clients in achieving their artistic and commercial objectives.

Our Values

• Ambition: We set high standards and strive to exceed them, both individually and as a team.
• Collaboration: We embrace diverse talents and perspectives to create stronger outcomes.
• Curiosity: We are constantly asking questions and exploring new ideas to improve our work and our industry.
• Kindness: We foster a positive, respectful, and inclusive work environment where everyone can thrive.

About the Role:

We are seeking a Sales and Marketing Manager to join our passionate Sales and Insights team. You will report to the Head of Sales.

As a Sales and Marketing Manger, you will lead the sales discussion around our multifaceted media strategy. You'll identify and drive growth opportunities, help position us against the competition and influence the overall sales strategy for our clients.

Your Responsibilities

• Devise and implement marketing strategies e.g. advance sales, mid-term sales, late/in-week sales, groups, education, tourism (domestic & inbound) - both for overall campaign strategy and within individual sales channels
• Management and co-ordination of sales force and direct marketing for assigned accounts

• Maximise awareness for Dewynters productions with sales partners and venues via both online and offline marketing support
• Work closely with the Insights team to provide overall marketing & sales intelligence on both an industry and macro level for campaign planning
• Work with the Insights team to devise pricing and recoupment plans that are required for marketing campaigns, pitches and presentations
• Be a systems and pricing expert, able to advise on ticketing and pricing strategy across a wide range of venues and productions for both theatre and non-theatre clients
• Liaise with the Insights team to gather audience insight to feed in to Ticket Agent campaigns
• Keep ahead of the latest ticketing technology and be able to report on developments
• Development of new audiences both for direct sales and via sales partners
• Ensure Insights team receive reports/results on direct marketing and sales force response rates, and any CRM insight.
• Work in collaboration with the Insights team to continue to build knowledge of audiences/customers via sales partners
• Continual proactivity on campaigns, developing initiatives and ideas in collaboration with Account Management & the Media team
• Campaign budget management including invoicing and billing
• Feeding the Insights team new information about the competitive environment and consumer trends, both on an industry and macro level
• Proactively identifying opportunities for growth and development across our portfolio of clients
• Providing a strategic input into new business pitches
• Attending key events and shows to represent Dewynters

Requirements

• Interest in the Arts and experience in live event ticketing and marketing including campaign planning, strategy and budgeting

• Creative and innovative with ability to produce results-driven campaigns
• Excellent project management and organisational skills with meticulous attention to detail
• Confident and resourceful with excellent relationship management skills
• Flexible working attitude, with the ability to think on your feet and juggle conflicting priorities - a creative problem solver
• Outstanding interpersonal and communication skills (verbal and written), with excellent presentation skills
• A team player, with the ability to work under pressure in a busy and constantly changing environment, whilst delivering a highly professional service
• Excellent relationships with and extensive knowledge of sales partners, theatre ticketing systems, venues and the opportunities they present
• Demonstrate Excel skills
• Ability to push for new opportunities

Benefits

• 25 days holiday increasing by one day after 3 years service to a maximum of 30
• days
• Flexible / Hybrid working
• Company pension scheme
• Private health insurance after three years service
• Medicash
• Access to monthly Cognitive Behavioural Therapy
• Enhanced Maternity and Paternity package
• Life Assurance
• Season ticket Loan
• Cycle2Work Scheme
• Complimentary theatre/entertainment tickets

Dewynters are committed to growing and sustaining an agency that is both representative and inclusive of the communities we live and work within. At Dewynters, we believe that a diverse and inclusive workforce enables our agency to thrive and deliver brilliant work. We actively welcome applications from individuals and groups who are under-represented and celebrate difference be it ethnicity, religion, age, gender, gender identity or expression, sexual orientation, marital status or disability.

We will only assess you on your abilities and fit for the role, please do get in touch if you would like to discuss any adjustments you need to ensure a level playing field during the recruitment process.