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Quaker Marketing Manager

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Overview

PepsiCo UK is home to some of the world's most loved food and drink products. Making every day favourites like Walkers, Quaker, Doritos, Pipers and Monster Munch, to name a few! We have a fantastic reputation for developing and launching products that our consumers love. PepsiCo products are enjoyed by consumers around the world more than one billion times a day in more than 200 countries and territories. The company generated $91 billion in net revenue in 2023. In the UK we pride ourselves on being a great place to work and in 2023 have been awarded the Times Top 50 Employers for Gender Equality (formerly Times Top 50 Employers for Women) for the 18th year in a row and Top Employer for the 12th year in a row.

Guiding PepsiCo is our vision to Be the Global Leader in Beverages and Convenient Foods by Winning with PepsiCo Positive (pep+). pep+ is our strategic end-to-end transformation that puts sustainability at the centre of how we will create value and growth by operating within planetary boundaries and inspiring positive change for planet and people. For more information, visit www.pepsico.com

The Marketing Manager role will lead and deliver the growth targets for core Quaker porridge business, including portfolio management, renovation and innovation. The role will also lead commercial strategy development from the marketing side, and work closely with Insights to deliver most relevant and compelling portfolio, sales to build compelling plans in store, and NRM teams to maximise effectiveness of portfolio. This role reports to the head of marketing for Quaker and will have a team of 2 direct reports.

Quaker is one of the leading brands in the cereal market, and was the brand responsible for making porridge oats a convenient and mainstream breakfast choice. It is a brand that was built on brand purpose, in 1877 the Quaker Oats founders believed that the circumstances of life should never be a barrier to good nutrition.

Responsibilities

  • In partnership with Quaker Head of Marketing, Pepsico CMO and Quaker GM, sets the strategy and 3-5 Year plans for Quaker.
  • Lead the management of the Quaker portfolio for the UK, including calendar planning, all renovation and flavour development, close-in innovation, in store activation and packaging development.
  • Work End to End to deliver strategy.
  • Be a key contact for Commercial and Sales teams, and lead sales team engagement plan
  • Lead team to develop strong brand tracking plans, and consumer benchmarking.
  • Partnering with the team, play a key role in developing the innovation pipeline.
  • Lead the establishment, partnering with Insights team, of relevant action plan for the brand.
  • Lead and coach the team to deliver strong Execution and Activation plans to ensure delivery of the in-year commercial plan.

Qualifications

  • In depth brand marketing experience gained in consumer business, preferably within FMCG / CPG
  • Strong functional Marketing experience managing complex portfolio
  • Strong project management skills, evidenced through key X-functional projects
  • Strong capability in understanding consumer insight & generating ideas
  • Experience in developing strong partnerships with multiple stakeholders frequently with competing priorities
  • Experience in developing and launching successful innovations

Why PepsiCo?

We offer a competitive salary, bonus, car allowance, critical Illness cover, flexible working, discounted gym membership, market-leading health and wellbeing support, generous company pension plus so much more. In 2024 we have enhanced our extended parental leave offering, now paying in full for 26 weeks of maternity leave and 10 weeks for paternity leave for those who have the respective length of service. We're also pushing our benefits to be more pep+ by offering electric cars through salary sacrifice with a partnership with Octopus Energy.

We pride ourselves on our superb work force. The people in this business genuinely care about doing a great job! We have a common goal - strive to continuously improve our business performance and our own personal development. With the majority of executive team having been promoted organically, we are continually developing and encouraging our employees to push themselves further and offer them support with their continual learning. Career progression is incredibly important to us, and we provide great opportunities to grow a long term career.

A space to be y( )u

We want each and every PepsiCo employee to feel comfortable just simply being who they are and bring their full self to work. We celebrate what makes us all unique and know that to truly represent the communities around us we must reflect them in our workforce. That's why we've empowered our employees to champion diversity and set up grassroots groups to drive our diversity and inclusion agenda from the ground up, embedding it in our culture. To find out more about our Employee Resource Groups (ERG's) ask our team.

We are an equal opportunity employer and comply with the Equality Act 2010, we value diversity at our company; it is an essential part of our success. We do not discriminate on the basis of age, pregnancy or maternity, marital/civil partnerships, religion or belief, sex or sexual orientation, gender, gender identity or gender reassignment, disability or race including; colour, nationality, ethnic or national origin.

To enable you to be at your best we will ensure you are provided with any physical or non-physical adjustments to support your participation in the job application and interview process. Please speak to the Recruiter directly about any support you need.

Quaker Marketing Manager

PepsiCo
Reading RG30 4XR, UK
Full-Time

Published on 15/01/2025

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