Publicity Manager
Programme Publicity
12 month fixed term position
This role may involve international travel for extended periods of time
Office location: White City, London (Hybrid Working)
Hiring range: £40,000 - £45,000
For more information please email TalkingCareers@itv.com
Your work matters to millions.
Shaping culture is in the DNA of ITV. So, it's not surprising that you'll find us in every home in the UK, our productions are famous all over the world and we're at the forefront of the digital streaming revolution.
When you join us, you enter a fun working environment. With opportunities to learn, to grow and make a real difference. Small enough that your impact's felt in the business, but big enough that your impact reaches millions of people.
Come develop your skills, change TV and the course of your career. Don't just watch it. Be part of it. Join ITV.
Your impact sends ripples.
The role
This is a unique and exciting opportunity to work across some of ITV's biggest shows including Love Island and I'm A Celebrity . . . Get Me Out Of Here! We are looking for someone who can devise creative and innovative publicity strategies and implement targeted campaigns for entertainment and reality programmes as well as our acquisitions across ITV1, ITV2 and ITVX to support the strategy of the Media and Entertainment division and to reflect changing viewer behaviour.
Some key responsibilities
- Manage strategies and campaigns to cover all press, broadcast, digital media and content creators to reach target audiences and beyond
- A focus on 'digital first' campaigns with promotion within the digital space, influencer marketing and social media outlets
- Work collaboratively with other areas of the wider marketing team, social teams and picture publicity as well as the production and commissioning teams to devise fully cohesive and innovative publicity campaigns
- Manage talent in relation to promotion around their programmes
- Manage crises and reputation management of ITV, its talent and its programmes
- Identify potential press issues and work with the team to devise appropriate action
- Write press information and press releases to deadlines
- Have and maintain excellent working relationships with journalists and influencers across full range of media, including digital and social content creators
- Field and answer press inquiries
- Provide written press updates and evaluations for priority campaigns
Skills you'll need (minimum criteria)
- Extensive experience either in house or for an agency
- Excellent relevant contacts across a range of media but particularly digital media, social, social media influencers, print, radio and television
- Extensive experience of publicising projects on social media and within the digital sphere and interest in innovations within that area
- Demonstrable crisis management/reputation management skills
- Previous experience of working with talent
Other things we're looking for (key criteria).
- Experience preferably at a streamer, in television or the wider entertainment industry. Experience in promoting entertainment and reality content is beneficial, but an understanding of these genres is essential.
- Demonstrable creative and strategic thinking
- Ability to identify both good news stories and crisis situations
- Excellent personal and communication skills
- Excellent copywriting ability
- The ability to remain highly focused and flexible whilst working under pressure with the ability to manage multiple projects simultaneously
- Highly articulate and informed
- Keen interest in and understanding of the broadcast and media industries and in innovations in publicity
- Actively engaged with social media and understanding of creator marketing
ITV is for everyone.
ITV strongly encourages applications for this role from Deaf, Disabled and/or Neurodivergent people. As a Disability Confident Leader, if you meet the minimum criteria for a role and you have declared that you are disabled, we'll guarantee to take you to the next stage* (minimum criteria above).
We're happy to discuss any support/personalisation you may need during our application and selection process as part of our reasonable adjustments. Drop us a line if you require anything at talkingcareers@itv.com.
Find out more about applying with a disability.
* There may be a few exceptions where we are not able to take all eligible candidates to the next stage due to the volume of applications.
Because those who make an impact deserve to be rewarded for it.
ITV offers some great rewards and benefits including:
- Flexible working with a range of options
- Generous holiday allowance, plus you can buy more
- Annual bonus opportunity
- Competitive pension contribution
- Save as you earn - with an opportunity to buy ITV shares
- Wellbeing and volunteering days plus a wide range of opportunities to help you live a balanced and healthy life
Please note, on occasion we may receive a very large volume of applications which means applications for a role may close earlier than the referenced closing date. We'd encourage you to apply as soon as possible if interested.
Closing date: Friday 21st February]]>