Programmatic Senior Executive

BRAND: Zenith
Job Function: Media Performance
Location: London, United Kingdom
Experience Level: Entry
Workplace Type: Hybrid

Company description

We are the ROI agency, a position we have proudly held true to since 2005. Our more than 6,000 specialists across 95 markets offer unparalleled capabilities in Media, Data, Technology, Commerce and Content. We put effectiveness at the heart of our work to solve complex challenges, drive successful business outcomes, and grow our clients' businesses.

Over the years, we have evolved our definition of ROI, as it has changed with the ever- complicated communications landscape. ROI is no longer simply about the most efficient planning, buying and reporting of media.

Yes, ROI is about delivering Return on Investment; but it's also about going beyond to deliver a

Return on Imagination and more integrated experiences that inspire Growth. Top-line growth

for our clients' businesses, growth for our people and growth for our culture.

Powered by our best-in-class proprietary tools and data, our work spans the full spectrum of media communications, from analytics, data and technology to performance marketing, content and superior trading.

This breadth means we deliver Insight that lies at the intersection of consumer, category, and brand, attributing every budget to stronger business outcomes.

It means we deliver more creative media solutions that bring together best-in-class strategy, planning and the power of Publicis Groupe to ensure distinct and more personal brand experiences for our clients.

It means we adopt new data analytics and value optimisation techniques while building

relationships with some of the world's most exciting start-ups. We leverage over 30 years of media planning expertise to go beyond traditional media solutions and deliver a Return on Investment that is both forward-thinking and accountable to our clients.

At Zenith, we ultimately seek out a more meaningful kind of ROI. Our unique way of thinking inspires growth for some of the world's leading brands, including Coty, Electrolux, Essity, Lactalis, Luxottica, Nestlé, Nomad Foods, Reckitt, TikTok and Verizon.

Overview

This role will work on Swarovski, a global luxury brand synonymous with elegance, innovation, and precision craftsmanship. Established in 1895 by Daniel Swarovski in Austria, the company has built a legacy as a leader in crystal jewellery, accessories, and home décor.

The brand operates in over 170 countries and serves a diverse customer base through its retail stores, online platforms, and partnerships in fashion, design, and entertainment. Swarovski's products are widely recognized for their brilliance, quality, and elegance, often symbolizing beauty, sophistication, and inspiration.

Swarovski has been a client at Zenith Global since 2023 with Zenith Global acting as a performance digital marketing hub liaising with Swarovski's central performance team based out of Zurich.

You will have direct contact with the client and aid the account manager and associate director on Programmatic planning and strategy and providing input in the construction of client decs and status documentation.

This role provides unique opportunity to own and plan dynamic Performance campaigns across Display and Video mediums across multiple platforms. You will play a pivotal role in developing strategies, liaising with programmatic partner and platform contacts whilst delivering measurable outcomes. This position combines strategic planning with hands-on campaign management to ensure clients achieve their goals.

Responsibilities

• Aid the account manager and associate director on managing the day-to-day relationship with key stakeholders including the direct client and client services team.
• Support in managing expectations for all aspects of the campaign lifecycle with the client and client services team.
• Analyse campaign performance, identify optimisations and providing insights into performance.
• Identify, create and present case studies showing good work innovative solutions from your account with the wider team.
• Proactively Involve yourself in wider team projects and initiatives such as cookieless, channel diversification, measurement and/or automation working groups.

Qualifications

• Previous experience working directly with clients is preferred.
• Strong analytical thinking and mathematical skills is essential.
• Client facing presentation skills.
• Understanding of programmatic advertising.

Additional information

Zenith International has fantastic benefits on offer to all of our employees. In addition to the classics, Pension, Life Assurance, Private Medical and Income Protection Plans we also offer;

• WORK YOUR WORLD opportunity to work anywhere in the world, where there is a Publicis office, for up to 6 weeks a year.
• REFLECTION DAYS - Two additional days of paid leave to step away from your usual day-to-day work and create time to focus on your well-being and self-care.
• HELP@HAND BENEFITS 24/7 helpline to support you on a personal and professional level. Access to remote GPs, mental health support and CBT. Wellbeing content and lifestyle coaching.
• FAMILY FRIENDLY POLICIES We provide 26 weeks of full pay for the following family milestones: Maternity. Adoption, Surrogacy and Shared Parental Leave.
• FLEXIBLE WORKING, BANK HOLIDAY SWAP & BIRTHDAY DAY OFF You are entitled to an additional day off for your birthday, from your first day of employment.
• GREAT LOCAL DISCOUNTS This includes membership discounts with Soho Friends, local restaurants and retailers in Westfield White City and Television Centre.

Full details of our benefits will be shared when you join us!

Publicis Groupe operates a hybrid working pattern with full time employees being office-based three days during the working week.

We are supportive of all candidates and are committed to providing a fair assessment process. If you have any circumstances (such as neurodiversity, physical or mental impairments or a medical condition) that may affect your assessment, please inform your Talent Acquisition Partner. We will discuss possible adjustments to ensure fairness. Rest assured, disclosing this information will not impact your treatment in our process.

Please make sure you check out the Publicis Career Page which showcases our Inclusive Benefits and our EAG's (Employee Action Groups).

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