Product Marketing Manager

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The role & opportunity

We're Cryptio. We build infrastructure to bring financial integrity to the crypto economy. We've raised $26m from tier-1 investors (Point Nine, 1kx, Tim Draper, Alven, Ledger Cathay) and partner with clients like Circle, Uniswap, and the Government of El Salvador.

We're hiring a Product Marketing Manager (UK-based), a strategic and hands-on operator who will own positioning, messaging, and go-to-market (GTM) strategy for our Loan Management and Tokenization Compliance products. This role is central to our commercial growth, shaping how we launch and scale products that power the next wave of institutional crypto adoption.

What you'll do

• Develop compelling product positioning and messaging tailored to enterprise crypto finance customers
• Lead GTM planning, execution, and optimisation for major launches and feature updates
• Track market and competitive trends, producing insights and battlecards for Product, Sales, and Growth
• Build sales enablement materials (decks, one-pagers, competitor matrices) and deliver product training
• Set clear launch goals, measure outcomes, and run post-launch retrospectives to drive continuous improvement

We're looking for someone who

• Has 3+ years in product marketing, product management, or GTM roles (B2B SaaS, fintech, or crypto preferred)
• Has a proven track record of launching products and driving adoption or revenue growth
• Understands enterprise buyers in crypto, finance, or regulated markets
• Thrives in project management and cross-functional leadership
• Communicates with clarity - especially for complex or technical products
• Uses AI tools to supercharge marketing, research, and automation
• Is outcome-driven, autonomous, and execution-focused

Why you'll love this role

• Shape narratives and product launches that define how institutions adopt crypto
• Take ownership from idea to impact in a high-leverage, AI-first team
• Influence roadmap and GTM strategy through close collaboration with Product, Sales, and Growth
• Join ambitious peers and leadership working at the forefront of crypto adoption
• See your work directly reflected in revenue growth and market presence

Interview process

• Talent Screen (45 min)
• 1st Interview (45 min)
• Take home case study
• Case Study Interview (90 min)
• Leadership Interview (60 min)

Location

UK-based. Remote first, with monthly visits to our London office.

Interested in shaping how institutions adopt crypto through world-class product marketing?

We'd love to hear from you.

- Cryptio