Principal Client Lead, Adapt, Amazon Adapt
DESCRIPTION
Amazon Adapt is hiring a Principal Global Client Lead (AE) + Agency Development Manager (ADM) hybrid role to service Amazon Ads' Global Customer Development organization. This position can be located in London, UK or Virtual - UK. This person will flex to provide coverage between business vacancies across Global AE and ADM roles in EU region. Amazon Ads is dedicated to driving measurable outcomes for brand advertisers and their agencies. Our ad solutions-including Sponsored Ads, display and video advertising, and custom programs-leverage Amazon's innovations and insights to find, attract, and engage intended audiences throughout their daily journeys. With a range of flexible pricing and buying models, including self-service, managed service, and programmatic ad buying, these solutions help clients build brand awareness, increase product sales, and more. Amazon Ads employees and customers benefit from the Amazon Adapt, a rotational team that covers business gaps within the broader org.
Amazon Adapt is a program designed to offer coverage solutions for business gaps which may occur due to extended leave of absence (parental, medical). Amazon Adapt deploys highly skilled, hyper-agile talent that ensures customers can continue to invest in their partnerships with Amazon Ads, uninterrupted. The program ensures that the high bar for customer service, strategic partnership, and revenue attainment is maintained during these coverage gaps. From day 1 Adapt team members must use their experience to earn trust with multiple stakeholders. Adapt team members are decisive, knowledgeable, and use high judgement. The Adapt role will give you a chance to Learn and be Curious and the autonomy to own projects that will help you advance your career at Amazon. The Adapt team prioritizes flexibility, and hires for both 40 and 30 hour work weeks.
As an Adapt employee within the Global Customer Development org, you will accelerate the next phase of Amazon Ads' development. Amazon Ads is committed to transforming the depth, scale and ambition of our global partnerships with global advertisers major media agencies. We have a dedicated team to deliver this vision at a global level. This role is an opportunity for a senior business development leader to join the team to shape and drive Amazon Ads' strategic agency partnerships with global advertisers and Big 6 Holding Companies. The role is an opportunity to work directly with C-level decision makers in media, global e-commerce leadership, global brand teams, as well as our client's media agency(ies) - to develop global Joint Business Plans, operationalize the global relationship, drive inclusion of Amazon Ads inclusion in key brands' global media planning, interface with programmatic and ad tech teams, and help solve clients' marketing and media challenges with the breadth of our analytics and insights offering.
Key job responsibilities
This role will live within the Amazon Adapt sales team, reporting to Head of Adapt GCD team and partnering with Adapt peers who are deployed across the Amazon Ads organization. In this role the Adapt Principal Client Lead within Amazon Ads serves as the client partner to one of our large, strategic advertisers. They work directly with the client's global media & brand teams, including VP-level and up to the global CMO. A key deliverable for this role is the annual Joint Business Plan (JBP) - signed into a global advertiser agreement - that structures our relationship. These are very large and highly complex (20+ locales, 10+ global brands, 10+ ad products) relationships that are now growing into cross-enterprise engagements. Internally, the Principal Client Lead sets the standards and will raise the bar for the community of local teams working on the account, as well as interface with multiple product & partner teams to invent on behalf of their customer. Core responsibilities will include:
1. Develop and execute a customer-led strategy for growth for a Holding Company and its agencies at a global level or a Global Direct Advertiser Agreement, as relevant.
2. Build and manage a detailed engagement strategy to C-Level
3. Develop commercial structures to create incremental opportunities for growth across traded, programmatic and biddable products
4. Lead education and enablement of key agency/advertiser functions including delivery of org-wide customer events
5. Identify opportunities for agency/advertiser collaboration around large-scale creative solutions - including proactive engagement with creative agencies
6. Liaise with in-locale AE or ADM teams to identify transformative opportunities for partnerships offered by Amazon Ads's product development roadmap
Basic Qualifications:
1. 10+ years digital ad sales experience
2. 8+ years of B2B sales experience
3. Experience in business development working with media agencies and or global advertisers
4. Ability to build strong senior relationships both internally and externally very quickly
5. Strong track record of high level negotiation and successful internal and external relationship management with Global C-level stakeholders
6. Strong analytical abilities
7. Excellent written and verbal communication skills, strong attention to detail, and good follow-through
8. This is a client facing role and requires up to 30% global travel as needed or 2x per month on average
About the team
Amazon Adapt is a program designed to offer coverage solutions for business gaps which may occur due to extended leave (parental, medical) and unexpected account transitions or gaps in business needs. Amazon Adapt deploys highly skilled, hyper-agile talent that ensures customers can continue to invest in their partnerships with Amazon Advertising, uninterrupted. The program ensures that the high bar for customer service, strategic partnership, and revenue attainment is maintained during these coverage gaps.
BASIC QUALIFICATIONS
- 10+ years of B2B sales experience
- Experience managing internal and external relationships
- Experience building new customer relationships
- Experience in business development working with media agencies
- Experience in advertising sales, account management and client services
- 10+ years digital ad sales experience
PREFERRED QUALIFICATIONS
- Knowledge of data-driven (i.e. programmatic) media trading
- Experience working in global media companies
- Experience successfully engaging and negotiating at C-Level within agencies and agency groups
- Experience working with Fortune 500 advertisers, agencies, and clients
- 15+ years digital ad sales experience
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