Performance Marketing Manager

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Here is your opportunity to join the team of the international fashion brand Nanushka International Zrt. as Performance Marketing Manager.

Key Responsibilities

• Lead strategy for Paid Media in terms of channel mix, budget allocation & phasing
  • Core channels are PPC, Paid Social & Affiliate with opportunity to explore display & content partnerships where appropriate
• Feed into global and local campaign planning around collection launches, markdown periods, and other brand moments through the year
• Manage multiple external agencies and communicate Nanushka's yearly goals and strategy to ensure our brand is represented in line with our core principles
• Deploy and create successful marketing campaigns from ideation to execution, as well as report on performance and ROI on a weekly, monthly and post campaign basis
• Manage briefs and work closely with our creative team to create engaging assets to support campaigns across all relevant platforms
• Contribute towards growing CRM & organic community as well as leveraging customer data & insight
• Oversee the Performance Marketing budget and invoicing process, working closely with vendors and finance team
• Liaise with data analysts to provide performance forecasts & support with analysis pieces
• Discover newness and stay up-to-date with digital technology and industry trends
• Identify and flag opportunities for new channel/partner growth
• Report into Marketing Director and working collaboratively with the whole marketing & trade teams

Must Have Requirements

• Have proven experience in performance marketing, with at least 3-5 years of relevant experience in the sector
• Experience running PPC (Google & Microsoft), Paid Social (Meta required plus TikTok experience preferred), and affiliates. Display/YT experience a plus
• Proficient in using key interfaces incl GA4
• Understanding of relationship between paid and organic activities
• Have a sensibility towards the Fashion and Luxury sector
• Ability to identify and track relevant metrics - core understanding of website traffic and online customer engagement metrics
• Highly organised and driven with meticulous attention to detail
• Excellent communication skills - written and oral
• Attention to detail and ability to multitask
• Ability to work independently and across a team
• Experience working in a fast-moving entrepreneurial environment with competing deadlines and priorities
• Solutions-focused approach

What we offer

• A comprehensive benefits package including a competitive salary, clothing allowance and company devices
• A purpose-driven business with a focus on sustainability in all aspects of our business
• An energetic and open-minded global team
• The possibility to learn, develop yourself and be part of the growth story of Nanushka

NANUSHKA is an equal opportunities employer, we encourage people with a diverse range of backgrounds to apply. All qualified applicants will receive consideration for employment without discrimination on the basis of race, colour, religion, sex, sexual orientation, gender identity, national origin, protected veteran status, disability, or any other factors prohibited by law.