Performance Marketing Manager

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A Little About Ooni:
At Ooni, we want to help everybody experience the joy of making great pizza. Way back in 2012, we created a brand new outdoor cooking category with our first portable wood-fired pizza oven. Now, the Ooni lineup includes gas, electric and multi-fuel pizza ovens, all of which bake amazing Neapolitan pizza in just 60 seconds. Yum. We sell Ooni pizza ovens, accessories and groceries around the world and have an expanding (and totally awesome) global Ooni user community who love our products and use them to make epic pizza for friends and family.

About the Role:
As our new Performance Marketing Manager, you will be working closely with our SEM team on digital marketing scale efforts globally. You will play a key role in driving ROI and be responsible for developing digital marketing campaigns across various channels. A core responsibility of this role will be to stay up to date with the latest platform trends and ensure that campaigns are meeting performance goals. You will be a data-driven and able to deliver insightful reports and present to the wider digital marketing team.

This is a hybrid role where you'll spend 2 days per week working from our office at Edinburgh Park.

Key Responsibilities:

• Manage and develop new and existing digital marketing campaigns across the marketing funnel to ultimately drive ROI
• Work closely with the SEM team on Google Ads(search, shopping, PMax, YouTube), Bing Ads
• Develop reporting and visualisation dashboards (digital marketing planning, operational efficiency, strategic KPIs etc.)
• Identify market performance trends and opportunities to stay ahead of competition and translate findings into effective digital campaigns
• Stay up-to-date with the latest performance marketing trends and best practices and collaborate with the team to implement changes
• Monitor and review campaign performance across different channels and markets to deliver data-driven insights and recommendations for optimisations and improvements
• Provide regular reports on campaign performance and market trends to a various set of stakeholders
  Work with cross-functional different digital marketing teams to ensure consistency in all communications and a smooth customer journey.

Required Skills & Experience:

• 3+ years experience in performance marketing
• In-depth knowledge of creating and managing campaigns on SEM channels such as Google Ads (Search, Shopping, GDN, YouTube, PMAX), Bing (search and shopping).
• Exceptional analytical skills to translate data into actionable insights and opportunities within complex data sets and data-driven approach to analysing and reporting on performance
• Key understanding of core performance metrics used across the different platforms and ability to put data into perspective
• Are an advanced user of GA4 and can understand and interpret the different metrics in meaningful ways
• Strong project management skills and ability to work both independently and in a team
• Experience in guiding and overseeing the workload of a team combined with the skillset to encourage personal development
• Ambitious and self-motivated in your approach to your work
• Strong attention to detail and you are comfortable with a high pace working environment
• Build and maintain relations with external parties such as vendors and platforms
• Collaborate with cross-functional teams including creative, content and marketing analytics to develop integrated marketing campaigns
• You're excited to join an international fun and friendly team who loves knowing what your weekend plans are!

Why Ooni:

• Go to YouTube and search "We are Ooni". We're super proud of our culture and think you'll love it here too. Here are some other reasons:
  Work for an employer that cares about your wellbeing! We've got an employee assistance programme which includes on demand coaching and therapy sessions, plus a weekly yoga class
• 35 days of paid time off per year, plus an additional 5 week sabbatical when you've been here for 5 years
• £500 every year to spend on your passion - whatever that may be
• £1000 to spend on Ooni products each year, plus 50% discount on any other Ooni stuff
• We're all about giving back. That's why we offer five paid days to volunteer each year
• Continuing Education - we encourage our employees to use our learning platform to grow here at Ooni
• Great pizza every single day if you want it. Yep. Every single day. And we'll teach you to become a pizza pro

Take a look at our website to learn more about our products, culture and values. If you like what you see, send in your CV with a cover letter to tell us why you want to come on board. We really like nice letters - especially ones that are personalised just for us!

Having a fantastic culture is really important to all of us at Ooni. We work hard to make it diverse and inclusive, and want everyone to have access to the same opportunities. If you would like this advert in a different format or need an alternative method of applying, please let us know. You can email us at jobs@ooni.com