Paid Search Senior Executive

Job Title:
Paid Search Senior Executive

Job Description:

Introduction

Dentsu is the network designed for what's next, helping clients predict and plan for disruptive future opportunities and create new paths to growth in the sustainable economy. Taking a people-centered approach to business transformation, we use insights to connect brand, content, commerce and experience, underpinned by modern creativity.

Dentsu International is a global leader that specialises in Sales, Marketing, Customer Experience, and Retention to enable clients to keep "winning" whilst ensuring customer growth and experience is at the very forefront for their business.

We're hiring a Senior Paid Search Executive as part of our team based from our Edinburgh office.

Purpose of the Role

As a Senior Paid Search Executive, your role will be to ensure best in class delivery across the team's portfolio of clients, working both closely with your manager and the rest of your team. You will be responsible for the day-to-day management of your Paid Search campaigns as well as supporting, coaching and mentoring junior team members to produce work to the highest of standards, in line with agency values.

Success will be measured through meeting and exceeding client targets both in terms of results as well as maintaining high levels of customer satisfaction. Account quality will be measured through internal audit scores. You will also produce case studies to showcase your work and help the agency demonstrate excellence.

Key Responsibilities

• Assist in the development and implementation of paid search strategies aligned with client goals and objectives.
• Execute day-to-day management of paid search campaigns, including campaign setup, optimisation, monitoring, and reporting
• Monitor campaign performance metrics and KPIs, providing regular reports and insights to internal teams and clients
• Support the Paid Search Manager in client communication, campaign planning, and strategic recommendations/optimisations, adhering to Dentsu's QA policies and procedures
• Collaborate with clients, internal planning teams and platform reps to drive best in class performance

Key Skills

• Experience managing and planning paid search campaigns, preferably in an agency or client-facing environment.
• Proficiency in managing and planning campaigns across Google Ads and Microsoft Ads, with experience on SA360 or international search engines a bonus.
• Strong understanding of paid search principles and best practices
• Strong analytical skills with the ability to interpret data, draw insights, and make data-driven decisions.
• Exceptional communication and interpersonal skills, with the ability to effectively interact with clients and internal teams.

What we offer

This is a permanent role. The team is based from our Edinburgh office on a hybrid working basis. As well as a competitive salary, you'll enjoy a benefits package that you can tailor to your needs which includes:

• Competitive Salary
• Company-provided Medical Healthcare
• Generous Pension provisions
• Health and Wellness benefits
• Volunteering days
• Life Assurance
• Working in diverse teams where you can make a real impact.
• Exciting and rewarding environment.
• Varied work across industries

Inclusion and Diversity

Our diverse and inclusive culture enables our employees to bring their whole selves to work and be proud of doing so. For us, this is the foundation for great innovation which, in turn, generates better outcomes for our people, partners and communities. This is why we encourage applications from people with disabilities, and of all ages, nationalities, backgrounds and cultures.

We are happy to discuss flexible and agile approaches to working for all our roles - we can't promise we will be able to offer you everything you want or need but we do promise to discuss it with you openly and honestly. If you have any reasonable adjustment needs arising from a disability or medical condition to fully participate in the recruitment process, please discuss this with our recruitment teams.

About dentsu

Taking a people-centered approach to business transformation, we use insights to connect brand, content, commerce and experience, underpinned by modern creativity. As part of Dentsu Group Inc. we are headquartered in Tokyo, Japan and our 65,000 employee-base of dedicated professionals work across four regions (Japan, Americas, EMEA and APAC). Dentsu combines Japanese innovation with a diverse, global perspective to drive client growth and to shape society.

Diversity, equity, and inclusion sits at the heart of our Social Impact strategy - our fully integrated sustainability strategy which includes our ambition to build a fair and more equal society, where everyone is equipped to thrive.

Location:
Edinburgh

Brand:
Merkle Media

Time Type:
Full time

Contract Type:
Permanent]]>