Paid Media Manager

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Paid Media Manager

Application Deadline: 14 May 2026

Department: Marketing

Employment Type: Full Time

Location: Kingsway UK

Reporting To: Claudia Effra-Hume

Compensation: GBP 40,000 - GBP 45,000 / year

Description

We're looking for a brilliant, hands-on Paid Media Manager to join us at our HQ in Malmesbury. This is a role for a true paid media native, someone who lives and breathes performance marketing, loves interrogating data, and is relentlessly focused on commercial outcomes.

You'll be responsible for planning, launching, and optimising paid media campaigns across a range of channels, initially managing activity in Canada and the UAE, with further markets to follow as the business grows. While performance is key, you'll also have a strong understanding of what great creative looks like, and how messaging, formats, and audiences work together to drive results.

#INDUK
This role is UK-office based and works closely with our in-house marketing, creative and brand teams.

Key Responsibilities

Paid Media Strategy & Planning

• Support the development of the paid media strategy across key channels including Paid Search, Paid Social, Shopping, Display, Programmatic, and Retargeting
• Plan and manage activity across multiple markets (initially Canada and UAE), balancing performance and brand objectives
• Translate commercial goals into clear media plans, forecasts, and channel budgets

Campaign Management & OptimisationLaunch, manage, and optimise paid campaigns to drive revenue, customer acquisition and ROAS

• Continuously test and refine targeting, creative, bidding strategies and landing pages
• Test and refine audiences, creative formats, bidding strategies, and landing pages
• Ensure best practice implementation across platforms (e.g. Google Ads, Meta, Pinterest, and others as required)
• Work closely with creative and brand teams to shape briefs that are insight-led and performance-focused
• Understand how creative, copy, format, and audience targeting impact results across channels

Budget Ownership & PerformanceOwn paid media budgets and pacing, ensuring efficient spend and strong return on investment

• Monitor performance daily and provide clear insight into what is driving results
• Identify opportunities to scale, improve efficiency, or reallocate spend based on performance data

Reporting & Insights

• Deliver regular performance reporting with clear, actionable insights and recommendations
• Work with analytics teams to ensure robust tracking, attribution and measurement
• Use data to inform wider marketing and commercial decisions

Stakeholder Management

• Collaborate closely with internal teams (eCommerce, Creative, Brand, CRM) to ensure alignment
• Act as the internal expert on paid media, advising on best practice and emerging opportunities for your target markets

#INDUK

Skills, Knowledge and Expertise

Essential

• Proven experience managing paid media campaigns with significant budgets
• Strong hands-on experience across Paid Search and Paid Social, including Pinterest, Meta, and Google
• Demonstrated ability to drive performance against commercial KPIs (ROAS, CPA, revenue)
• Strong analytical skills and confidence using performance data to make decisions
• Experience working across multiple markets or regions
• Experience in eCommerce, DTC, and B2B environments

DesirableFamiliarity with attribution models, analytics and MMM platforms (e.g. GA4, Fospha)

• Exposure to international scaling or market expansion
• Experience working in multiple languages.

What We're Looking For

• A genuine enthusiasm for paid media and performance marketing
• Commercially sharp - you care deeply about what drives revenue and profitable growth
• Curious, proactive, and always looking for better ways to improve results
• Confident owning your channel while collaborating closely with others
• Happy to be based in our Malmesbury HQ and embedded in the wider marketing team

Benefits

25 Days annual leave, plus 8 bank holidays
Discount on all of our products, to include friends and family discount also
Free on-site parking