Paid Media Manager
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Paid Media Manager
Location: Hull / Hybrid
Salary: £25,200-£31,000 per annum DOE + Flexible Working, *Every other Friday off and Excellent Benefits
Are you ready to be a changemaker in performance marketing? Do you want to be part of an award agency that offers flexible working and the opportunity to have every other Friday off? Summit has an exciting opportunity for a Paid Media Manager join us on a full-time hybrid basis.
We offer flexible start and finish times as well as having every other Friday off*. We trust our people to work flexibly around their lifestyle and family arrangements. Summiteers are asked to attend our office in the C4DI complex in Hull, Fruit Market 2 days per week, the rest of the week can be done from home. For the right candidate, we may also consider greater flexibility around office time.
As a Paid Media Managerat Summit, you will create and lead the delivery of paid media strategy for blue chip clients, including paid search, shopping and paid social campaigns. Supported by our wider strategy team, you will develop and execute campaigns in line with client objectives, supporting the junior members of your client team. You will report on performance according to relevant targets and KPIs and work directly with clients cultivating a positive and collaborative working relationship.
On a day-to-day basis you will:
- Lead the paid media delivery team on your client(s) and take responsibility for delivering great performance in line with client objectives, including PPC, shopping and paid social campaigns.
- Own budgets and manage the teams who are optimising across accounts, analyse issues and opportunities in performance, and work with the strategy teams to identify and implement recommended solutions.
- Assist the Senior Account Manager/Account Director in developing relationships and maintaining strong communication with clients.
- Support and manage up to two channel executives, assisting in training and development of fellow Summiteers as required.
- Report on a daily, weekly and monthly basis to monitor KPIs and be able to answer the 'why' for performance.
- Attend and lead regular client calls to discuss performance and actions and build confident client relationships.
- Work with the strategy team to understand changes in the paid media landscape, adopting new features and tactics to improve client performance and meet client goals.
What are we looking for?
Drive, determination and a self-disciplined approach are vital to be effective in this role. You will enjoy and be able to easily adapt to different personalities, being a proactive team player who is motivated and highly organised, enabling you to manage a diverse and busy workload.
Key skills and knowledge include:
- Experience working in an agency environment is preferable but not essential.
- Experience in successfully executing marketing campaigns across PPC, shopping and paid social is preferable, however if you have experience in one or more of these channels, we can help you to develop the skills in other areas.
- Experience using a suite of core paid search performance and analysis tools such as (or similar to): Google Ads, Microsoft Ads, Meta Business Suite.
- Effective communication skills with internal colleagues and external stakeholders.
- Excellent attention to detail: careful and thorough, gathering complete information.
- Interest in and knowledge of up-to-date paid search best practises
- A track record of analysing performance issues and opportunities.
- Strong working knowledge of MS Office, particularly Microsoft Excel and PowerPoint.
- Tracking and reporting experience with analytics packages such as GA or Adobe.
What can we offer you?
On offer is a competitive salary starting salary £25,200-£31,000 per annum, depending on experience as well as a range of excellent benefits including flexible start and finish times, up to 29 days' holiday per year (plus bank holidays), milestone days off, Bupa health cash plan, life assurance and Annual Bonus Scheme.
Additional Keywords: PPC, Executive, Paid Media, Retail, Performance, Marketing, digital marketing, google ads, meta.
We are an equal opportunities employer, and we welcome applications from all suitably qualified persons regardless of their sex; religious or similar philosophical belief; race; age; sexual orientation; or disabilities.
If you require any reasonable adjustments such as access or information in an alternative format, please inform us soon as you are able so that we can make the appropriate adjustments.
Please note, in line with GDPR, your details will only be retained for a period of 12 months from application date and then deleted, unless advised otherwise.