Paid Media Manager

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Session Media is an award-winning B2B Marketing Agency working with some of the fastest-growing B2B Brands. We're looking for a Paid Media Manager (Google Ads, Bing Ads, LinkedIn Ads & Meta Ads) to join the team. Our ideal candidate loves performance marketing and has strong analytical skills. They also have a creative eye for killer ads concepts. More importantly they are great at communicating the above to clients in a way that's easy to understand.

Day-to-day Responsibilities

• Planning and delivery of large targeted PPC campaigns to tight deadlines and within specified budgets.
• Keyword research projects
• Monitoring the performance of paid campaigns in relation to KPIs and implementing new strategies/tests across a variety of channels including Google Ads, LinkedIn, and Facebook
• Ensuring the right channels are utilised for each client to maximise performance and ROI/ROAS
• Compiling tailored reports for clients showing key insights and performance data, using Google Analytics, Google Data Studio.
• Auditing Google & LinkedIn Ad accounts
• Analysing campaign performance and identifying opportunities for account growth
• Managing client communications and liaising with internal & external teams
• Identifying account inefficiencies and implementing optimisation tasks
• Implementing site/channel tracking with Google Tag Manager
• Working closely with the Head of Paid on Paid Media strategy
• Working with the digital content team on creative and ad copy.

Benefits

• Remote opportunity if desired
• Private Dental & Healthcare Option
• 5% Pension Contribution
• £600 Phone Allowance (every 2 years)
• Your birthdays off
• Extra Day Holidays Added Each Year (up to 4 years)
• 1 Month Paid Sabbatical (after 5 years of Service)

What's the culture like at Session Media?

• We've been described as "intellectually curious" by clients (really). We like to bring new ideas to the table and put performance at the heart of everything we do.
• We're creative, not commodity - we're experts at what we do.
• We don't believe in waiting two years to be considered for a promotion or pay rise, so we review this every 6 months.

Requirements

• 3-4 years of Paid Media experience
• Proficient knowledge of the full Google/Microsoft suite (Excel/Google sheets preferred)
• Proven track record of Paid Media campaign management (retention and growth preferred)
• Experience with analytics tools (Google universal analytics, Facebook Business Manager, Google ads - GA4 a bonus!)
• Good analytical, technical, and mathematical ability
• Willingness to learn, research and take initiative
• Excellent time/task and organisational management skills
• Have both an analytical & creative mindset, with a strong eye for detail and the ability to problem-solve
• Great at communication, both written and verbal.

Nice to Have.

• Experience with CRM Systems (Hubspot / Salesforce).
• Used Unbounce or other landing page software.
• Any marketing qualifications (including online courses)
• Experience using project management tools
• Experience managing a small team

Requirements

• 3-4 years of PPC experience
• Proficient knowledge of the full Google/Microsoft suite (Excel/Google sheets preferred)
• Proven track record of PPC campaign management (retention and growth preferred)
• Experience with analytics tools (Google universal analytics, Facebook Business Manager, Google ads - GA4 a bonus!)
• Good analytical, technical, and mathematical ability
• Willingness to learn, research and take initiative
• Excellent time/task and organisational management skills
• Have both an analytical & creative mindset, with a strong eye for detail and the ability to problem-solve
• Great at communication, both written and verbal.