Out of Home (OOH) Planning and Buying Executive, Posterscope

Job Title:
Out of Home (OOH) Planning and Buying Executive, Posterscope

Job Description:

Dentsu is the network designed for what's next, helping clients predict and plan for disruptive future opportunities and create new paths to growth in the sustainable economy. Taking a people-centred approach to business transformation, we use insights to connect brand, content, commerce and experience, underpinned by modern creativity.

Posterscope is the world's leading location-based marketing specialist. We have a deep understanding of what people think, feel and do out of the home, making us experts in reaching and influencing audiences in the physical world. We combine insight, data, technology and smart people to create compelling, creative and quantifiable solutions which make a meaningful difference to businesses and brands. We enable brands to navigate the complex, location-based marketing landscape with ease, to develop dynamic and integrated communications and to build rewarding customer relationships.

Purpose of the Role

You'll be working within the fast-paced and exciting Posterscope OOH Planning & Buying team that works across a wide range of non-network agencies. You'll work across the portfolio of agencies, assisting the Account Manager and / or Director as required, working across several agency accounts with a view to develop the skills to confidently plan and buy OOH campaigns that deliver consistent high-quality solutions.

Key Responsibilities

• Supporting the team with OOH Planning & Buying across all agency accounts, working end to end across all stages of the planning and buying process from brief to campaign execution and post campaign analysis.
• Accountable for developing extensive OOH market knowledge and an understanding of its positioning in the media mix.
• Collating competitive analysis reports and post campaign reports.
• Develop a thorough knowledge of proprietary planning tools, incorporating their use daily.
• Awareness and understanding of the Posterscope commercial agenda set by the CMO and ensuring these are adhered to in the planning & buying process.
• Be proactive in making and maintaining positive relationships with key agency/client/media owner contacts.

Qualifications + Skills

• Media planning experience, ideally in OOH.
• Ability to demonstrate a good understanding of both the OOH market and the wider media market.
• Strong interpersonal skills, with the confidence to deal with a variety of people.
• Excellent time management skills and the ability to multi-task.
• Resilient and able to handle conflict and deadlines in a pressurised environment.

What we offer

• This is a permanent role.
• The team is based in our London offices but operates under flexible working arrangements.
• As well as a competitive salary, you'll enjoy a benefits package that you can tailor to your needs.

Inclusion and Diversity

Our diverse and inclusive culture enables our employees to bring their whole selves to work and be proud of doing so. For us, this is the foundation for great innovation which, in turn, generates better outcomes for our people, partners and communities. This is why we encourage applications from people with disabilities, and of all ages, nationalities, backgrounds and cultures.

We are happy to discuss flexible and agile approaches to working for all our roles - we can't promise we will be able to offer you everything you want or need but we do promise to discuss it with you openly and honestly. If you have any reasonable adjustment needs arising from a disability or medical condition to fully participate in the recruitment process, please discuss this with our recruitment teams.

About dentsu

Taking a people-centred approach to business transformation, we use insights to connect brand, content, commerce and experience, underpinned by modern creativity. As part of Dentsu Group Inc. we are headquartered in Tokyo, Japan and our 65,000 employee-base of dedicated professionals work across four regions (Japan, Americas, EMEA and APAC). Dentsu combines Japanese innovation with a diverse, global perspective to drive client growth and to shape society.

Diversity, equity, and inclusion sits at the heart of our Social Impact strategy - our fully integrated sustainability strategy which includes our ambition to build a fair and more equal society, where everyone is equipped to thrive.

Location:
London

Brand:
Amplifi

Time Type:
Full time

Contract Type:
Permanent]]>