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Marketing Operations Manager

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Marketing Operations Manager

Department: Marketing

Employment Type: Full Time

Location: United Kingdom

Reporting To: Senior Director of Revenue Operations

Description

Hi I'm Freddie, Senior Director of Revenue Operations at Pinpoint.

We're a high-growth, HR-Tech start-up building and selling software that helps in-house recruitment teams attract, hire, and onboard the right talent. Today, we have a strong foundation in place, with a mature product, rapid growth, strong product-market fit, and happy customers.

Our Marketing and Partnerships team has expanded rapidly over the past year, and we're now seeking a Marketing Operations Manager. This role will be crucial in expanding our data enrichment architecture and launching integrated campaign experiments to advance our reporting and systems, ensuring we're implementing and optimizing the right strategies over time.

A few things to know before applying:

  • All of our Go-to-Market operations fall under RevOps, and this role reports directly to the RevOps lead. This structure ensures we have an unbiased scope to work across the entire customer lifecycle, focusing on the areas that need us most.
  • This role will primarily support the Marketing team, which includes Growth Marketing, Events, Content, Partnerships, and our Outbound SDR team.
  • This UK-based role is mostly remote with in-person team meetups a few times per year. Our headquarters is in Jersey, UK, and we have a distributed remote team of 70 members spanning the UK and the U.S.

About the Role:

  • Manage all campaign operations across Marketing and Partnerships, with strategic projects supporting the Product and Customer Success teams as needed
  • Lead our marketing signals database and contribute to our wider data and enrichment architecture. Ensure we maintain robust data management practices
  • Leverage enriched Hubspot data to develop and maintain smart lists, campaigns, sequences, and email subscriptions across customer and prospect databases
  • Work closely with the Marketing and Partnerships team on campaign sprints, ensuring streamlined processes, comprehensive tracking, and effective cross-team communication
  • Transform our marketing reporting capabilities, from granular channel-level metrics to sophisticated attribution models and funnel analysis
  • Oversee the Google Tag Manager container for our marketing website
  • Develop and maintain a comprehensive knowledge base for our Marketing Ops procedures, coordinating communications to ensure consistent process adoption

Some upcoming projects:

  • Expand our tracking of brand awareness touchpoints and intent signals with target accounts
  • Create innovative dashboards for the marketing team to enable better campaign-level and full-funnel analysis
  • Transform our approach from "always on" planning to strategic multichannel, integrated campaigns-including process optimization and reporting enhancements

Tech Stack: Hubspot, BigQuery, Looker, Google Tag Manager, Clay, Zapier, Runway, standard search & social ad platforms

About You:

  • 3+ years of experience working in marketing operations and/or growth marketing in a high-growth B2B SaaS startup environment
  • Advanced proficiency with Hubspot or similar marketing automation platforms
  • Strong expertise in marketing analytics and working with complex datasets
  • High technical aptitude (Huge plus if you can work with SQL, Python, or similar languages)
  • Natural self-starter who takes initiative to solve problems independently before seeking assistance
  • Thrives in a high-growth scale-up environment and understands its demands. Able to strategically prioritize to deliver maximum value
  • Startup experience and the ability to work efficiently with limited resources.
  • Based in the UK

What We Offer:

We're committed to being an exceptional workplace and company you are proud to work for. To that end, we offer some great benefits, including:

  • Gold-plated healthcare: Enjoy the best medical, dental, and optical coverage money can buy. We've got you and your family covered for all eventualities
  • Unlimited holidays: Everyone needs a healthy, happy, and productive life without restrictive holiday limits
  • Mental health support: Unlimited and immediate access to counseling for any employees via Spill.
  • Retirement matching: Competitive retirement plan to help you achieve your long-term financial goals.
  • Flexible, remote working: We want you to work when and where you're most productive, whether you're an early bird or a night owl
  • Meaningful equity: You'll contribute to the team's success and deserve to share in it. To that end, everyone on our team gets a meaningful equity allocation
  • Generous paid parental leave: To help support new parents in the workplace, we offer up to 16 weeks of paid leave
  • Learning budget: Annual funds are made available to support both your personal and professional development
  • Top-of-the-line equipment: We'll set you up with the right tools to do your best work-starting with a MacBook Pro, 4K monitors, and the right software to get the job done
  • A team that cares: You'll be joining a team of intelligent, capable, and helpful people that want you to win, our clients to be wowed, and our business to grow

Marketing Operations Manager

Pinpoint
London, UK
Full-Time

Published on 14/11/2024

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