Marketing Manager
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Description
OVERVIEW
The Maples Group is a standard bearer in financial and legal services, trusted by many of the world's largest hedge fund managers, private equity firms and international corporations.
Our distinction flows from our carefully curated team: 2,500+ professionals characterised by tenacity, ethics and exacting excellence. Operating in key financial centres across the Americas, Asia, Europe and the Middle East, our international presence offers a unique springboard for career development and cross-cultural immersion. Our side-by-side financial and legal services are similarly ripe for interdisciplinary learning and growth.
The Maples Group looks to add a London-based Marketing Manager to our team and invites eager and qualified candidates to apply. We are committed to diversity, inclusion and equality of opportunity as we attract, retain and develop world-class talent.
Who We Seek
Our merit-based culture suits professionals in pursuit of boundless careers and lives. Beyond their acumen, team members are collaborative and conscientious, bringing a healthy sense of drive and purpose to each interaction and to all aspects of their work.
About the Role
We have an exciting opportunity for a London Marketing Manager with regional responsibilities. The role reports to the Regional Head of Marketing (Europe and the Middle East) and manages the London-based Marketing team. Its tactical responsibilities feed one larger objective: to promote and position our legal teams in our London, Jersey, Luxembourg and Dubai offices as leaders in their respective markets. The successful candidate will work with the partners and other senior stakeholders across these offices to identify key priorities and then lead the London-based marketing team in delivering a programme of marketing initiatives utlising a broad range of tactics. Primary responsibilities include:
- Day-to-day management of a team of marketing and events professionals
- Understanding the objectives of each office and its practice groups, and proactively developing and delivering initiatives and activities designed to meet them
- Ensuring marketing activities and initiatives are joined up and coordinated with corresponding business development plans
- Evaluating the return on investment for key marketing campaigns, and adapting future activities accordingly
- Identify and pursue new channels (both internal and external) of communications to engage key audiences in an effort to support the firm's overall goals
- Research and draft internal and external announcements
- Build and maintain relationships with editorial and commercial contacts in key legal and trade publications
- Identifying, evaluating and overseeing each office's corporate associations and sponsorships activity, ensuring they are in line with strategic objectives
- Working closely with our Digital & Creative Services team to deliver engaging content
- The production and maintenance of necessary marketing collateral and other printed and digital materials
- Feeding in opportunities arising from marketing activities and campaigns into our BD/CRM plans
- Ensuring our events are not only "best-in-class" but also in support of our strategic objectives
- Working closely with peers in other jurisdictions to ensure appropriate coordination and collaboration as well as best practice and continuous development in our marketing activities
- Management of each office's marketing budget
- Working with others within the BD&M team on key projects
EXPERIENCE
What You Bring
In addition to indisputably high ethical standards and autonomy, the ideal candidate possesses the following:
- A professional qualification in a Business or Marketing related field is preferred
- 8+ years of experience (preferably in professional, B2B or financial services)
- Engage credibly with all members of the organisation with high level of enthusiasm and ability to use own initiative
- Ability to provide both strategic and operational support when needed
- High level of attention to detail and the ability to handle a consistent and varied workload is essential
- Ability to work well under pressure and juggle a number of on-going projects with deadlines and budgets while also maintaining high quality delivery
- Ability to make decisions in a timely manner
- Ability to apply logic and creativity to problem solving, ideally from experience gained in a professional services environment
- Strong relationship skills and the capability to understand and quickly respond to the needs of senior stakeholders
- Strong teamwork skills to work alongside and build relationships with the Marketing team both locally and globally
- Excellent verbal and written communication skills and presentation skills
- Strong project management experience with extensive and complex review processes
BENEFITS & REWARDS
The most enduring professional relationships are reciprocal relationships. The Maples Group prioritises employee health and wellbeing. Depending on your location, we offer a range of benefits, including:
- Comprehensive health coverage (medical, dental and optical)
- Competitive vacation packages
- Educational assistance and professional development programmes
- Savings or pension plan
- Life insurance
- Travel insurance
- Global mental wellness programme
- Sports clubs and social events
ABOUT MAPLES GROUP
Over five decades, the Maples Group has grown from modest beginnings into one of the world's preeminent professional services firms, offering specialised fiduciary, fund administration, regulatory and compliance, entity formation and management and legal services on the laws of the British Virgin Islands, the Cayman Islands, Ireland, Jersey and Luxembourg.
You can learn more about the Maples Group on our corporate website. Experience our culture and our people on our Careers Page or on LinkedIn.
Please note that it is Maples standard policy to undertake various background screening checks on all applicants to whom a conditional job offer is made. All job offers are subject to the completion of satisfactory background screening checks. Further details on the background screening checks will be advised to each candidate who receives a conditional job offer from Maples.
Disclaimer: All personal information collected during the application process will be used for recruitment-related purposes only. Please refer to our Job Applicant Privacy Notice at maples.com/privacy for details on how we handle personal information relating to job applicants.