Junior Data Strategist

BRAND: MSL
Job Function: Strategy
Location: London, United Kingdom
Experience Level: Entry
Workplace Type: Hybrid

Company description

We're a values-based business built around a philosophy of DO | FEEL | THINK. For our people, it encourages them to DO IT, to FEEL BELONGING and to THINK INDEPENDENTLY, creating a vibrant environment where our people can do the best work of their careers. We use DO | FEEL | THINK to inspire our clients too. We want clients to show their values to the world through the acts they create digitally and in real life, helping to generate greater emotional connection with their products and brands, and creating audience relationships built on true Belief. How do we do it? By connecting the modern key Belief drivers of PR, Sustainability, Employer Brand, and Digital Influence - all crucial to helping businesses win in our increasingly values-based world. It all adds up to a vision of creating a progressive and connected creative agency that helps clients find new ways to grow.

Our Commitment
Diversity and inclusion is a core part of who we are at MSL. We're committed to building an inclusive culture that encourages, celebrates and supports our wonderfully diverse employee group - whatever their age, gender identity, race, sexual orientation, physical or mental ability or ethnicity. Diversity and inclusion doesn't just fuel our creativity and innovation, it brings us closer to our people and audiences. We will continue to strive to create a culture and environment where everyone feels empowered and more importantly comfortable enough to bring their full, authentic selves to work.

Overview

The role in a nutshell

Are you fascinated by human behaviour, the stories data can tell, and how insights drive brilliant strategies? Do you love digging deep into audiences, unearthing cultural truths, and exploring the nuances of subcultures?

We're looking for a Junior Data Strategist who thrives at the intersection of numbers and narrative. You'll interrogate data, uncover profound insights, and translate complex findings into crystal-clear,

actionable strategies. Your work, investigating subcultures, dissecting trends, crafting reports, and contributing to creative briefs, will be the bedrock for impactful campaigns.

Collaborate with creative and account teams to transform raw data into strategic fuel. This role is for a curious, analytical mind eager to solve puzzles and grow their strategic prowess in a dynamic agency environment.

Research, Insights & Analytics

• Lead qualitative and quantitative consumer research, including secondary research on audiences and trends
• Lead effectiveness measurement and data analytics across multiple data types and models
• Lead use of the proprietary insight tools to uncover actionable insights, distinct strategic territories and creative opportunities
• Identify key facts and insights to inform communication narratives, strategy, and creative direction
• Produce insight reports with clear recommendations to inform strategy and campaign execution
• Interrogate data briefs and translate insights into practical application
• Support senior team members by sourcing, refining, and delivering research and data

Strategy, Creative & Briefing

• Write creative briefs with senior guidance
• Ensure insights are effectively translated into strategy and creative territories and direction
• Collaborate closely with creative and account service team to ensure communication solutions are creative and based on compelling strategies
• Demonstrate a strong understanding of the briefing process and its role in successful delivery

Client & Stakeholder Management

• Act as a trusted and reliable support across a wide range of activities
• Build and maintain effective one-to-one client relationships through professional communication
• Proactively work to understand and align with client goals
• Deliver high-quality, client-ready work and documentation
• Provide regular updates and reporting to senior stakeholders

Project Delivery & Ways of Working

• Independently manage small projects with direction
• Ensure work is delivered on time, to a high standard, and with strong attention to detail
• Maintain quality and accuracy across all client and external communications
• Use initiative to progress and complete tasks efficiently

Responsibilities

Creative Thinking & Problem Solving

Creative, curious thinker with a solution-oriented mindset

Strong analytical skills with the ability to turn complexity into clarity

Collaboration & Communication

Proactive, clear, and professional communicator

Strong team player who builds positive relationships across the agency

Known for enthusiasm, engagement, and collaborative working style

Ownership & Professionalism

Highly reliable, meticulous, and quality-conscious

Goes above and beyond junior-level expectations to deliver added value

Takes ownership of tasks and follows through to completion

Audience, Industry, Trend & Commercial Awareness

Passion for audience and client industry trends, including subcultures and customer segments

Good understanding of the communications landscape and employee experience

Confident with basic financial processes (e.g. expenses) and able to support junior team members

Actively develops knowledge of finance, agency processes, and best practices

Growth & Values

Committed to continuous self-development and upskilling

Acts as a DE&I champion and role model for inclusive behaviours

#LI-CR1

Additional information

MSL has fantastic benefits on offer to all of our employees. In addition to the classics, Pension, Life Assurance, Private Medical and Income Protection Plans we also offer;

• WORK YOUR WORLD opportunity to work anywhere in the world, where there is a Publicis office, for up to 6 weeks a year.
• REFLECTION DAYS - Two additional days of paid leave to step away from your usual day-to-day work and create time to focus on your well-being and self-care.
• HELP@HAND BENEFITS 24/7 helpline to support you on a personal and professional level. Access to remote GPs, mental health support and CBT. Wellbeing content and lifestyle coaching.
• FAMILY FRIENDLY POLICIES We provide 26 weeks of full pay for the following family milestones: Maternity. Adoption, Surrogacy and Shared Parental Leave.
• FLEXIBLE WORKING, BANK HOLIDAY SWAP & BIRTHDAY DAY OFF You are entitled to an additional day off for your birthday.
• GREAT LOCAL DISCOUNTS This includes membership discounts with Soho Friends, local restaurants and retailers in Westfield White City and Television Centre.

Full details of our benefits will be shared when you join us!

Publicis Groupe operates a hybrid working pattern with full time employees being office-based three days during the working week.

We are supportive of all candidates and are committed to providing a fair assessment process. If you have any circumstances (such as neurodiversity, physical or mental impairments or a medical condition) that may affect your assessment, please inform your Talent Acquisition Partner. We will discuss possible adjustments to ensure fairness. Rest assured, disclosing this information will not impact your treatment in our process.

Please make sure you check out the Publicis Career Page which showcases our Inclusive Benefits and our EAG's (Employee Action Groups).