Influencer Marketing & Communications Manager

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PR / INFLUENCER MARKETING MANAGER

UK, COTY PRESTIGE BEAUTY

An amazing opportunity for a creative, talented, and passionate IM/PR Manager to manage a selection of luxury fragrance brands within the Coty Luxury division. This role is impactful and the driver of brand advocacy.

RESPONSIBILITIES

As our PR/Influencer Marketing Manager you will be a critical member of the team to create and drive advocacy for our Premium Fragrance brands. At the beating heart of influencer and media relations across print, online and social, with a keen eye and attention towards measuring success and constantly taking learning forward.

Your main focus :

• A focus on Editors and traditional PR, alongside a focus on influencers, content creators and paid partnerships.
• Play an active role in planning and managing logistics attached to effective local events, creating unforgettable brand activations and engaging experiences (both intimate small scale and large reach) with content control at the heart.
• Track and monitor the skincare brands performance with awareness and understanding of main KPI and drivers of ROI. Share regular reports across the teams using the external tracking platforms demonstrating success of initiatives and activations.
• Monitor activations on brands that engage with the HNWI communities and share with wider team as required, ensuring "finger on the pulse" of how to connect with priority audiences
• Strong strategic thinking in influencer mapping and identification to work on brand activations,
• Manage the implementation of new launches and always on seeding by ensuring press materials and stock are available in line with the launch calendar.

The immediate team for this role currently consists of a Lead, a Manager & an Assistant/Intern, but is part of the wider Media & Comms department within Coty UKI. You will work closely together with several other departments such as brand marketing, digital marketing, Global IM, media partnerships and ECommerce.

This is a great opportunity to work within a fast-moving industry and dynamic category, the successful candidate will flourish in the heart of a vibrant and "passion for beauty" local market office. They will benefit from daily learning opportunities and have the unique ability to shape their careers through gaining a truly multi-faceted experience within a pioneering organization. The team has a 'fun first' mindset and we work closely together supporting one another to be our best selves.

YOU ARE A COTY FIT

As an experienced PR/Influencer Marketing Manager, you get energy from working in a fast-paced, diverse and international environment. Other than that, you:

• Have excellent organization and prioritization skills, with high levels of accuracy and attention to detail
• Have experience of working effectively in a team
• Have the enthusiasm, energy, tenacity, commitment, and a pro-active approach to work
• Forge strong working relationships with Global IM teams, following set practices and processes for approval of UK participation with both local and global activations
• Strong insights analytical skills with experience in using IM analytical platforms
• Efficient and proactive reporting skills with global and internal teams

OUR BENEFITS

As our PR/Influencer Marketing Manager some of the benefits you will receive are:

• A salary that matches your knowledge and experience
• A generous pension scheme
• Private Medical Insurance
• Hybrid Working

RECRUITMENT PROCESS

1. A telephone/online introductory meeting follows.
2. A first online/in-person interview
3. A second interview
4. You will receive a proposal with the terms of employment.

ABOUT COTY

Coty is one of the world's largest beauty companies with an iconic portfolio of brands across fragrance, colour cosmetics, skincare, and body care. At Coty, we celebrate the entire human kaleidoscope and cultivate a culture of fearless kindness. Therefore, we are proud to be an equal opportunities employer. We do not discriminate against any candidate or employee and strive to be an open, inclusive and diverse workplace where all employees can be their authentic self. Join us in making over the world of beauty!

For additional information about Coty Inc., please visit www.coty.com/your-career.

Country/Region: GB

City: London