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Head of Retail Media Proposition

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Overview

We're Kingfisher, a team made up of over 74,000 passionate people who bring Kingfisher - and all our other brands: B&Q, Screwfix, Brico Depot, Castorama and Koctas - to life. That's right, we're big, but we have ambitions to become even bigger and even better. We want to become the leading home improvement company and grow the largest community of home improvers in the world. And that's where you come in.

At Kingfisher our customers come from all walks of life, and so do we. We want to ensure that all colleagues, future colleagues, and applicants to Kingfisher are treated equally regardless of age, gender, marital or civil partnership status, colour, ethnic or national origin, culture, religious belief, philosophical belief, political opinion, disability, gender identity, gender expression or sexual orientation.

We are open to flexible and agile working, both of hours and location. Therefore, we offer colleagues a blend of working from home and our offices. This is a hybrid role, based out of our London Paddington office, with travel between our banner sites.

In this role, you will define and scale Kingfisher's Group Retail Media proposition. Working at the intersection of commercial strategy, product and technology, you'll identify and shape differentiated Retail Media opportunities, translating advertiser and market demand into compelling propositions. You'll align Group and Banner teams to prioritise propositions and deliver clear, scalable roadmaps that support growth. You will also stay close to market innovation, identifying emerging trends and the right external partners to continuously evolve, improve and futureproof the Retail Media proposition.

What's the job?

  • Define and own the Group Retail Media vision, value proposition and product portfolio.
  • Translate advertiser and market needs into clear propositions and high-level product requirements.
  • Partner with Technology, Product and external partners to develop delivery roadmaps.
  • Ensure propositions are scalable, reusable and suitable for multimarket deployment.
  • Coordinate cross functional teams to ensure compliant, privacy safe delivery across all markets.
  • Equip banner teams with go-to-market assets and training for consistent execution.
  • Lead the Group Retail Media community, driving knowledge sharing and performance management.

What you'll bring

  • Proven experience in retail media, digital advertising, media sales or strategic partnerships.
  • Strong understanding of retail media ecosystems, advertiser needs and measurement models.
  • Experience defining and launching complex media propositions across multiple markets.
  • Skilled stakeholder manager with the ability to influence senior teams across functions.
  • Comfortable working in both strategic and hands on environments, with strong communication skills.

Be Customer Focused - constantly improving our customers' experience

  • We listen to our customers and colleagues
  • We innovate products and experiences to stay ahead

Be Human - leading with purpose, humanity and care

  • We do the right thing
  • We invest in our people and build great teams

Be Curious - thrive on learning, thinking beyond the obvious

  • We focus externally, globally and build the long term
  • We experiment and share our learnings

Be Agile - building trust and empowering people to work with agility

  • We act with pace, not perfection, role modelling 80/20
  • We take risks, fail fast and adapt quickly

Be Inclusive - inspiring diverse teams to achieve together

  • We celebrate difference as a strength
  • We collaborate, breaking down silos

Be Accountable - owning the plan, delivering results and growth

  • We focus on performance outcomes
  • We prioritise and simplify for others

At Kingfisher, we value the perspectives that any new team members bring, and we want to hear from you. We encourage you to apply even if you don't feel you meet 100% of the requirements.

In return, we offer an inclusive environment where what you can achieve is limited only by your imagination. We encourage new ideas, support experimentation, and strive to build an environment where everyone can be their best self.

We also offer a competitive benefits package and plenty of opportunities to stretch and grow your career.

Interested? Great - apply now and help us to Power the Possible.

#LI-JK1

Head of Retail Media Proposition

Kingfisher
London, UK
Full-Time

Published on 13/02/2026

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