Head of Media Strategy

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Head of Media Strategy

Marketing

Permanent

London, White City

Hiring range: £75,000 - £90,000

Please note: This is to assist candidates in assessing their suitability for the role. The range does not represent a longer term salary commitment for the role.

For more information please email TalkingCareers@itv.com

If you are an ITV colleague currently at risk, please can you put an asterix by your name (first or last name) when applying.

Your work matters to millions.

Shaping culture is in the DNA of ITV. So, it's not surprising that you'll find us in every home in the UK, our productions are famous all over the world and we're at the forefront of the digital streaming revolution.

When you join us, you enter a fun working environment. With opportunities to learn, to grow and make a real difference. Small enough that your impact's felt in the business, but big enough that your impact reaches millions of people.

Come develop your skills, change TV and the course of your career. Don't just watch it. Be part of it. Join ITV.

Your impact sends ripples.

The role

This role is responsible for leading the development and communication of media strategy, to guide all paid and owned media activity.

Key Responsibilities

• Develop a clear and inspiring long term media strategy - including audiences, channel mix and phasing approaches - which maximises the impact of all paid and owned channels on our desired outcomes.
• Communicate the media strategy effectively to ensure stakeholder alignment and buy-in - within and outside the media team.
• Work with the Insights team to develop a deep understanding of ITV's existing viewers and customers, and the audience growth opportunities, with a particular focus on their media behaviours.
• Maintain a deep understanding of industry trends, challenges and opportunities, and how they impact our media activity.
• Influence the heads of media to develop channel approaches that complement the overall media strategy.
• Work with the Insights, Marketing and Media teams to understand the impact of our activity and help to embed learnings into future plans.
• Play an active role on the Media Leadership Team, helping develop the skills, culture and ways of working of a best-in-class operation.

Skills you'll need (minimum criteria)

• Expert in-depth knowledge across paid and owned media channels, with proven hands-on experience in both.

• Highly experienced in developing strategy for paid and owned media.
• Highly experienced in understanding insight and data to inform strategy and decision making.
• Senior media professional with a proven success record working with multiple stakeholders in complex businesses.

Other things we're looking for (key criteria)

• Outstanding communication skills with the ability to build strong relationships across a range of senior stakeholders.
• Strong leadership skills with the ability to hold others accountable and enforce change where needed.
• Thrives in a fast-paced, dynamic environment.

ITV is for everyone.

ITV strongly encourages applications for this role from disabled people. As a Disability Confident Leader, if you meet the minimum criteria for a role and you have declared that you are disabled, we'll guarantee to take you to the next stage* (minimum criteria above).

We're happy to discuss any support/personalisation you may need during our application and selection process as part of our reasonable adjustments. Drop us a line if you require anything at talkingcareers@itv.com.

Find out more about applying with a disability.

* There may be a few exceptions where we are not able to take all eligible candidates to the next stage due to the volume of applications.

Because those who make an impact deserve to be rewarded for it.

ITV offers some great rewards and benefits including:

• Flexible working with a range of options
• Generous holiday allowance, plus you can buy more
• Annual bonus opportunity
• Competitive pension contribution
• Save as you earn - with an opportunity to buy ITV shares
• Wellbeing and volunteering days plus a wide range of opportunities to help you live a balanced and healthy life

More about our benefits

Please note, on occasion we may receive a very large volume of applications which means applications for a role may close earlier than the referenced closing date. We'd encourage you to apply as soon as possible if interested.

Closing date: Thursday 11th July