Growth Marketing Manager

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About Interpolitan Money

Interpolitan has been on a mission to provide premium alternative banking solutions to bridge gaps between countries, cities and people.

We offer tailored services and multi-currency solutions for seamless local and international transactions, helping businesses and individuals overcome traditional banking barriers.

In the past, financial journeys were fraught with red tape, slow systems and arbitrary transaction limits. Now, everything has changed. Thanks to our unique approach, Interpolitan clients can easily meet financial goals and make cross-border transactions worldwide.

We're a values-led organisation and place integrity at the heart of every decision. As we expand both domestically and internationally, these core principles empower us and help us drive growth and the development of company culture in an ethical way.

Our global business has team members in the UK, India and the UAE. We're looking for talented innovators who are passionate, positive and capable of thinking outside the box to solve challenges.

If you share our values and would like to be part of our journey, we encourage you to apply for one of our open roles.

About The Role

As we continue to grow and expand, we're seeking a Growth Marketing Manager based in the UK to lead demand generation efforts and long term growth across both digital and offline channels. In this role, you'll work closely with the commercial team to execute dynamic marketing strategies that drive lead generation, customer acquisition, and retention growth.

You'll have a hands-on role in identifying new channels for activation, managing marketing campaigns, and ensuring we meet our growth objectives.

This is an exciting opportunity for a data-driven marketer with a knack for campaign management and a passion for driving measurable results.

What You'll Be Doing

• Growth Marketing Strategy: Develop and execute a growth marketing strategy in collaboration with the marketing and commercial teams, focusing on acquisition and retention to drive full-funnel growth.
• Campaign Management: Lead the planning, activation, and optimisation of both always-on and campaign-specific marketing efforts across multiple channels, including digital and (events, partnerships).
• Performance Marketing: Launch and optimise performance marketing campaigns, including paid social, display, affiliate marketing and SEM, continually improving results.
• Lifecycle Marketing: Develop and implement lifecycle marketing strategies for SMEs, Enterprises, and partners, in close collaboration with the global lifecycle team. Focus on always-on campaigns to improve engagement and customer loyalty.
• ABM and Campaign Activation: Lead account-based marketing (ABM) initiatives, developing and executing targeted campaigns to generate leads and retain key customers.
• Digital Activation: Identify, test, and launch new digital growth channels, utilising tools and strategies to optimise lead generation and expand the customer base.
• Cross-Functional Collaboration: Work with wider teams to launch new products and solutions.
• Content and SEO: Partner with the content marketing manager and design team to create and scale performance assets, as well as improve SEO strategies for demand generation.
• Performance Tracking and Reporting: Monitor, measure, and report on campaign performance using analytics tools, applying data-driven insights to improve KPIs and ROI.
• Global Collaboration: Collaborate with other regional teams to leverage insights, share best practices, and implement successful strategies across regions.
• Budget Management: Develop new marketing budget for testing and launching ensuring resources are allocated effectively to maximise growth and return on investment.

Requirements

• 3-5 years of experience in growth marketing or digital marketing, with a focus on lead generation and retention strategies.
• Proven track record in managing digital campaigns across channels such as paid search, social media, email marketing, and other demand generation platforms.
• Experience in offline marketing such as organising events, trade shows, or partner activations to drive lead acquisition.
• Strong ability to track and analyse campaign performance using analytics tools (e.g., Google Analytics, HubSpot).
• Data-driven mindset with experience in A/B testing, campaign optimisation, and reporting on KPIs.
• Strong communication and collaboration skills, working effectively across teams to ensure success.
• Hands-on experience in managing budgets and maximising marketing ROI.
• Ability to think creatively and identify new channels or methods to activate growth.
• Experience with marketing automation tools like HubSpot or similar platforms.
• Familiarity with SEO principles and content marketing strategies is a plus.

Nice to have

• Experience working for a global regulated financial services organisation
• Familiarity with customer segmentation and building campaigns tailored to different audience groups.
• Knowledge of growth hacking techniques and tools.
• Experience working in a scaling business or start up environment.

Benefits

• Attractive base salary
• Opportunity to learn and develop new skills
• Quarterly team celebrations
• Attractive Employee Private Health
• Compulsory Birthday off
• ESOP Participation
• 2 days annually to volunteer for an initiative or charity
• Annual company Unplugged Week

Why You'll Love Working Here:

• Growth Opportunities: Tailored professional development and mentorship opportunities.
• Inspiring Workplace: Work closely with highly experienced leaders who've pioneered change in our industry.
• Cutting-Edge Tools: Access to the latest technology and resources to ensure you succeed.
• Compelling Compensation: Competitive salary and an attractive benefits package.

Ready to take the next step in your career journey? Submit your application today and help shape the future of finance.

Interpolitan is an equal opportunity employer. We are committed to building a diverse and inclusive work environment where we learn from each other. We welcome people from diverse backgrounds, experiences, abilities and perspectives, and believe our differences add value to our organisation.