Growth Marketing Manager

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Skimlinks, a Taboola company and part of Connexity, is looking for a Growth Marketing Manager to join our London team! We work with the top publishers and merchants across the globe, helping merchants find new customers and drive more sales with an impressive suite of proprietary technologies, and helping publishers get rewarded for the commerce content they write about merchants' products. We were acquired by Taboola in July 2021, making us the first open-web source for Publishers to access eCommerce. Read about it here!

The Growth Marketing Manager will work on international marketing campaigns with direct impact on the business' performance. Joining a terrific team of insightful marketers, you'll report to the Team Lead, Growth, developing a full funnel strategy to increase Publisher revenue from identification, to acquisition, retention and growth. You'll get genuine ownership on key projects, exposure to talented leaders and a company that wants to invest in you.

Responsibilities:

• Manage the activity and revenue of top Growth publishers across the globe as Skimlinks looks to re-enforce its leadership in the US and UK, and grow in EMEA and APAC
• Cultivate relationships with top Growth Publishers for extra insight, retention and increased revenue
• Create and optimise email marketing campaigns to new and existing Growth publishers and merchants, constantly reviewing performance and iterating for improvement
• Run growth experiments to increase high-quality publisher signups on Skimlinks.com through website optimization, SEO, paid acquisition, marketing automation and other growth hacks
• Constantly look at new ways to optimise skimlinks.com and connexity.com for lead generation and optimisation across all our customer types
• Manage our marketing tech stacks (integration with Salesforce, Autopilot, Campaign Monitor, Instapage, Zapier)
• Be on the lookout for new tools that can improve lead generation, conversion or sales efficiency, and make recommendations on how to implement them

Requirements

• Proven experience in lead generation, customer acquisition and growth
• Data driven approach to analytics and experience in running A/B tests
• Capability to understand customers and turn numbers into action
• A growth mindset, with willingness to develop new skills and improve your output
• Self-Starter and ability to take initiative, think and deliver new solutions
• Work across different teams and regions
• At least 2 years of growth hacking experience
• Proficient in Google Analytics, SEO, Wordpress and email marketing software

Benefits

Voted "Best Places to Work," our culture is driven by self-starters, team players, and visionaries. Headquartered in Los Angeles, California, the company operates sites and business services in the US, Europe and APAC. We offer top benefits including free lunches and snacks, competitive comp, team events and more!

• Healthcare insurance & cash plans
• Pension
• Parental Leave Policies
• Learning & Development Program
• Flexible work schedules
• Wellness Resources
• Equity

We are committed to providing a culture at Skimlinks that supports the diversity, equity and inclusion of our most valuable asset, our people. We encourage individuality, and are driven to represent a workplace that celebrates our differences, and provides opportunities equally across gender, race, religion, sexual orientation, and all other demographics. Our actions across Education, Recruitment, Retention, and Volunteering reflect our core company values and remind us that we're all in this together to drive positive change in our industry.

#HP

This position is hybrid (2-3 days / week) and based in our London office: 33 Aldgate High Street, London EC3N 1DL, United Kingdom