Growth Marketing Manager

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Are you a data-driven marketing maven with an insatiable appetite for fueling business growth? We're on the hunt for a creative, dynamic, and hands-on Growth Marketing Manager to join our vibrant team! If you live and breathe demand marketing magic and know how to make metrics dance, this role is tailor-made for you. Embrace the opportunity to skyrocket our brand, attract new customers, and take our business to new heights!
What You'll Do at Gorilla:

• Develop Multi-Channel Marketing Strategies: Craft and execute data-driven marketing initiatives across multiple channels to drive user acquisition, retention, and growth in our strategic accounts and target markets.
• Account-Based Marketing: Partner with Sales to identify high-value target accounts and develop effective account-based marketing plans that drive engagement and optimise performance throughout the sales funnel.
• Create Engaging Campaigns: Collaborate with Content, Product Marketing, and Design teams to create compelling campaigns that resonate with our audience and drive demand.
• Optimise Campaign Performance: Use A/B testing, experimentation, and data analysis to refine marketing tactics, improve campaign performance, and enhance user experience.
• Analyse KPIs: Monitor and analyse key performance indicators (KPIs), using insights to make data-informed decisions for ongoing optimization and growth.
• Stay Ahead of Trends: Keep up-to-date with the latest growth marketing trends, best practices, and emerging opportunities to drive innovative strategies and tactics.
• Manage Budgets: Oversee campaign budgets, ensuring efficient resource allocation to maximise return on investment (ROI) and the cost-effectiveness of marketing efforts.

Requirements:

• Proven Experience: 3+ years of experience as a Growth Marketer or in a similar role, with a track record of driving significant business growth through innovative marketing campaigns.
• SaaS B2B Expertise: Experience with SaaS B2B brands, including running successful demand generation campaigns and account-based marketing (ABM) programs.
• Analytical Skills: Strong analytical skills with the ability to interpret data and metrics to inform marketing decisions and strategies.
• Digital Marketing Proficiency: Expertise in digital marketing tools and platforms, including Google Analytics, Google Ads, social media management platforms, email marketing platforms, and HubSpot.
• A/B Testing & Optimization: Experience with A/B testing and conversion rate optimization techniques to enhance campaign effectiveness.
• Creative Thinker: A hands-on, creative thinker with a growth mindset, always seeking innovative approaches to achieve business objectives.
• Collaborative Spirit: Highly collaborative with the ability to work effectively in a fast-paced, dynamic environment.

Why Join Us?

At Gorilla, you'll be part of a passionate team committed to growth and innovation. You'll have the chance to drive impactful marketing strategies, work with cross-functional teams, and contribute to our success. If you're ready to take on exciting challenges and make a real difference, we'd love to meet you!

Ready to elevate your career? Apply now and let's grow together!