Growth & Campaign Manager (Romanian Speaking) - TikTok LIVE - London

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Responsibilities

TikTok is the leading destination for short-form mobile video. At TikTok, our mission is to inspire creativity and bring joy. TikTok's global headquarters are in Los Angeles and Singapore, and its offices include New York, London, Dublin, Paris, Berlin, Dubai, Jakarta, Seoul, and Tokyo.

Why Join Us
Creation is the core of TikTok's purpose. Our platform is built to help imaginations thrive. This is doubly true of the teams that make TikTok possible.
Together, we inspire creativity and bring joy - a mission we all believe in and aim towards achieving every day.
To us, every challenge, no matter how difficult, is an opportunity; to learn, to innovate, and to grow as one team. Status quo? Never. Courage? Always.
At TikTok, we create together and grow together. That's how we drive impact - for ourselves, our company, and the communities we serve.
Join us.

The LIVE Operations team is obsessed with everything to do with TikTok LIVE. Our focus is to continually champion and optimize TikTok LIVE through working with creators to ensure a creative, fun and safe space for all of our users.

Responsibilities:
- In collaboration with our Strategy team, create and deploy the strategy to mobilize Emerging Creators in RO market in order to meet Emerging Revenue & Growth targets.
- Define strategies & operation actions for different creator layers (not going LIVE, have gone LIVE recently, very low income, mid income, etc). Monitor overall revenue growth, and meet monthly targets. Monitor and maintain data structure for the different layers.
- Coordinate creation & deployment video ads to promote going LIVE against defined layers. Plan, write copy and deploy in-app push notifications to increase Go LIVE rate & monetization.
- Create educational plans for Emerging creators. Decide on education types (text, video, webinar, email), create a monthly schedule, and deploy.
- Build a Emerging Creators Community, decide on the best channel, and be the 'face' of the Community.
- Create, configure and launch Campaigns (Competitions) specifically tailored for the RO market with rewards. Customize campaigns to defined creators layers, monitor their effectiveness, tailor campaign tasks and gameplay. Localize campaigns to country's cultural moments.
- Analyze campaign performance and present findings, identify trends and pattern.
- Help create and monitor revenue growth strategies.
- Collaborate with Revenue, Strategy, Product and Marketing to deploy all above activities.

Qualifications

Minimum Qualifications:
- 4+ years of working experience in Strategy/Growth/Education/Creator Management roles, preferably on a Tech or Content Platform.
- Strong project management and organisation skills.
- Comfortable reading & manipulating data on a daily basis. Able to generate hypothesis from data, and continuously iterate approach.
- Fluent Romanian speaker to communicate with Romanian creators
- Excellent verbal and written English language skills

Preferred Qualifications:
- Proven ability to adapt well to a startup environment, juggle multiple tasks, and wear different hats.
- Understanding and previous experience working within livestream ecosystem and applications preferred.
- Bachelors degree

TikTok is committed to creating an inclusive space where employees are valued for their skills, experiences, and unique perspectives. Our platform connects people from across the globe and so does our workplace. At TikTok, our mission is to inspire creativity and bring joy. To achieve that goal, we are committed to celebrating our diverse voices and to creating an environment that reflects the many communities we reach. We are passionate about this and hope you are too.