Global Marketing Manager

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Global Marketing Manager

London, United Kingdom

The Global Marketing Manager supports AXA XL's global goals by increasing market visibility for our expertise, products & services, and thought leadership, especially among clients, brokers and the industries we serve.

We build and protect our market profile and brand by proactively shaping and executing an integrated global marketing programme in close alignment with our Chief Client Office and regional business unit strategies. As a Global Marketing Manager based in London, you will work directly with business leaders across AXA XL developing and implementing global marketing plans for specific growth initiatives. You'll also work closely with regional marketing teams to enhance our market presence by providing consistent and up-to-date global marketing resources.

In this role, you will act as an adviser and deliver on your plans by working closely with other members of the global marketing team and with internal and outsourced resources. You will also contribute to global internal and external Communications, Brand and Marketing projects and Chief Client Office initiatives.

DISCOVER your opportunity

What will your essential responsibilities include?

• Working with individual leaders in Underwriting and Distribution globally to develop global marketing resources to support business retention and new business, while also building and reinforcing the reputation and positioning of the AXA XL brand amongst target groups.
• Devising innovative marketing campaigns using the full mix of marketing tools and channels, such as digital advertising and email campaigns, collateral material, web content and events and sponsorships.
• Support on marketing plans for key growth initiatives and collaborate with AXA's Digital Commercial Platform
• Supporting regional Distribution teams with up-to-date global marketing resources.
• Collaborate with regional marketing teams and the Global Brand Director to ensure consistent marketing materials are used and best practices are shared.
• Work with Digital Marketing team to maintain website content.
• Proactively analysing key metrics to demonstrate Return on Investment (ROI) to track and enhance marketing effectiveness.
• Writing/editing copy and managing outsourced agencies to produce collateral material and web content.
• Utilise data-driven results and analytical tools to measure campaign performance, monitor key metrics, and create reports for campaign analysis.
• Ensuring timely execution of your projects by working closely with the internal Brand & Design, Media/PR and Digital teams and other areas as relevant.
• Effectively representing the Global Marketing function at internal business meetings and external industry events.
• Oversee relationships with external marketing agencies and effectively manage project budgets on time and within budget.
• Engage and influence internal stakeholders, including Sales, Product, and Executive teams effectively.

You will report to Global Head of Marketing.

SHARE your talent

SHARE your talent

We're looking for someone who has these abilities and skills:

• Extensive experience in commercial and/or B2B marketing with the ability to plan, collaborate, and execute multiple projects simultaneously.
• Professional stance with an ability to act as an adviser and a passion for delivering intelligent, creative work as a team, for measurable success.
• Excellent written and oral communication abilities alongside an outstanding attention to detail.
• Proven ability to work independently and in a collaborative team-oriented environment (both physically and virtually), without direct authority over all resources.
• Robust organisational skills and proven ability to manage time-critical projects (planning, scheduling, monitoring), to a specific budget.
• A keen ability to execute and deliver results. Approach tasks proactively and anticipate needs.
• Eager to learn and focused on continuously improving technical skills.
• Preferred, experience in Insurance or Financial Services industry.
• BA in Marketing or Communications or MBA or equivalent experience.

FIND your future

AXA XL, the P&C and specialty risk division of AXA, is known for solving complex risks. For mid-sized companies, multinationals and even some inspirational individuals we don't just provide re/insurance, we reinvent it.

How? By combining a comprehensive and efficient capital platform, data-driven insights, leading technology, and the best talent in an agile and inclusive workspace, empowered to deliver top client service across all our lines of business - property, casualty, professional, financial lines and specialty.

With an innovative and flexible approach to risk solutions, we partner with those who move the world forward.

Learn more at axaxl.com

Inclusion & Diversity

AXA XL is committed to equal employment opportunity and will consider applicants regardless of gender, sexual orientation, age, ethnicity and origins, marital status, religion, disability, or any other protected characteristic.

At AXA XL, we know that an inclusive culture and a diverse workforce enable business growth and are critical to our success. That's why we have made a strategic commitment to attract, develop, advance and retain the most diverse workforce possible, and create an inclusive culture where everyone can bring their full selves to work and can reach their highest potential. It's about helping one another - and our business - to move forward and succeed.

• Five Business Resource Groups focused on gender, LGBTQ+, ethnicity and origins, disability and inclusion with 20 Chapters around the globe
• Robust support for Flexible Working Arrangements
• Enhanced family friendly leave benefits
• Named to the Diversity Best Practices Index
• Signatory to the UK Women in Finance Charter

Learn more at axaxl.com/about-us/inclusion-and-diversity . AXA XL is an Equal Opportunity Employer.

Sustainability

At AXA XL, Sustainability is integral to our business strategy. In an ever-changing world, AXA XL protects what matters most for our clients and communities. We know that sustainability is at the root of a more resilient future. Our 2023-26 Sustainability strategy, called "Roots of resilience", focuses on protecting natural ecosystems, addressing climate change, and embedding sustainable practices across our operations.

Our Pillars:

• Valuing nature: How we impact nature affects how nature impacts us. Resilient ecosystems - the foundation of a sustainable planet and society - are essential to our future. We're committed to protecting and restoring nature - from mangrove forests to the bees in our backyard - by increasing biodiversity awareness and inspiring clients and colleagues to put nature at the heart of their plans.
• Addressing climate change: The effects of a changing climate are far reaching and significant. Unpredictable weather, increasing temperatures, and rising sea levels cause both social inequalities and environmental disruption. We're building a net zero strategy, developing insurance products and services, and mobilizing to advance thought leadership and investment in societal-led solutions.
• Integrating ESG: All companies have a role to play in building a more resilient future. Incorporating ESG considerations into our internal processes and practices builds resilience from the roots of our business. We're training our colleagues, engaging our external partners, and evolving our sustainability governance and reporting.
• AXA Hearts in Action : We have established volunteering and charitable giving programs to help colleagues support causes that matter most to them, known as AXA XL's "Hearts in Action" programs. These include our Matching Gifts program, Volunteering Leave, and our annual volunteering day - the Global Day of Giving.

For more information, please see axaxl.com/sustainability