Brand Manager - Innovation

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NPD Manager

About us

We believe nature holds the key to our emotional and physical wellness, providing gentle yet effective remedies. At Nelsons, we harness these powerful ingredients and infuse them with centuries' worth of expertise to offer traditional treatments for a modern world.

We're an award winning, family-owned business, whose passion for providing natural healthcare choices since 1860 continues to drive us today. Nelsons is one of the UK's leading and Europe's longest established manufacturer of natural healthcare products, having built up an impressive portfolio including the world-famous RESCUE® Remedy, Spatone® and Teetha®

We have boots on the ground in the UK, Europe, and the US as well as a distribution network of over 70 countries globally and we're not stopping there. Our phenomenal, international teams are collaborative, high achieving, and high energy.

What's next? Growth, and lots of it! We're experiencing a significant and exciting period of global expansion and we're looking for talented, ambitious individuals to help drive meaningful impact across the business.

About the role

The Innovation Manager role will create and deliver innovation launches that will fuel incremental growth for Nelson's portfolio of brands globally.

• Lead exciting innovation NPD projects for Nelson's brand portfolio as part of the 3year innovation pipeline.
• Understand global consumer and shopper insights/needs, category/macro trends and the competitive landscape to create and strengthen product concepts.
• Translate innovation concepts into clear product and packaging briefs including identifying hero ingredients, compelling claims and desired sensory profiles.
• Partner with R&D and external suppliers to create exceptional products that meet these briefs and iterate prototypes to ensure they delight consumers.
• Create compelling artwork briefs that clearly communicate innovation propositions on-shelf
• Develop, validate and ensure legal approval for a suite of compelling claims, taking into account the local market's consumer and regulatory needs.
• Partner with markets to ensure their local needs and nuances are built into plans to maximize launch impact and deliver projects on time and with excellence.
• Track and analyse performance of innovation launches in market vs launch KPIs and make recommendations on how to improve future launches.
• Lead EPD projects, co-ordinating with markets to ensure effective delivery and successful launch.

Requirements

We'd love you to have

• Demonstrable experience in a marketing role with demonstrated experience in creating and launching innovation projects for consumer brands.
• A passion for innovation, consumer insights and creating new concepts and products.
• Experience in branded Consumer Healthcare, FMCG or similar consumer-driven categories.

Benefits

What's On Offer

• Annual bonus
• 25 days holiday per year PLUS Christmas shut down - whoop!
• Free products and staff discounts to keep you healthy and happy
• 3pm Friday finishes ALL YEAR ROUND (if you have done your work, obvs!)
• Hybrid and flexible working
• Paid days off to volunteer for some awesome charities

We also have regular socials, a running club plus all your standard stuff such as pensions, eye test vouchers and season ticket loans. We can tell you all about what is available to you when you start!

Nelsons is an organisation committed to equity, inclusion and diversity to drive our business results and create a better future, every day, for our employees, global consumers, partners, and communities. We believe a diverse workforce allows us to match our growth ambitions and drive inclusion across the business. We are interested in every individual bringing their whole self to work and this includes you!