Job Description:
Dentsu is an integrated growth and transformation partner to the world's leading organizations. Founded in 1901 in Tokyo, Japan, and now present in over 145 countries and regions, it has a proven track record of nurturing and developing innovations, combining the talents of its global network of leadership brands to develop impactful and integrated growth solutions for clients. Dentsu delivers end-to-end experience transformation (EX) by integrating its services across Media, CXM and Creative, while its business transformation (BX) mindset pushes the boundaries of transformation and sustainable growth for brands, people and society.
Amplifi is the supply-side platform of dentsu, consisting of three pillars: Investment Management, Media Trading (Media Owner Services and Principal Buying) and Content (Original Partnerships & Entertainment); all underpinned by Supply-Side Management practises. Amplifi is the investment and innovation arm of dentsu across all media channels and entertainment content. The proposition is based on the delivery of value for all in everything we do. Our focus is to deliver the best possible media value for clients through leveraged media buying, sustainable media income and enable innovation with the supply-side with product, services and capabilities.
Purpose of the Role
This is an exciting role working within the Global Data, Tech & Digital Operations team partnering with our newest client win in the automotive sector. The role itself is unique and spans across Digital Operations, Data & Tech Operations and DTO Solutions, being the key data steward for this important client.
Working closely with other members of the DTO Team you will be expected to lead excellence in all aspects of digital, data and technical operations for this client, leading in areas such as governance of data & reporting, ad operations, taxonomy compliance, brand safety and quality control, leading ad-server traffic management and optimising ad/marketing technology stacks, workflow tools and processes. You would be responsible for assuring that the agency delivers clean, accurate data with maximum efficiency for use by the client and agency teams.
Key Responsibilities
- Owns the client data requirements (e.g. KPI framework, use cases, data schema) for media reporting, analytics and visualisation.
- Oversees trafficking process (handled by off-shore team) to ensure compliance with client requirements, and that all Display and Video across EMEA region is tracked in the correct way.
- Delivery of consistent, trusted data across all relevant platforms required by the client, and across all media channels operated by dentsu, enabling accurate reporting and confident decision-making.
- Supporting the delivery of digital operations and processes for the client.
- Aiding in the transition or implementation of any ad technology global seats
- Leading on brand assurance implementation
- Leading in reviewing global taxonomies and taxonomy compliance monitoring for global clients
Qualifications + Skills
- Extensive experience in digital media operations, data and digital platforms within a leading media agency.
- A strong working understanding of digital media & reporting platforms:
- Google Marketing Platform
- Ad servers including CM360 & AdForm
- DSPs/SSPs
- Web analytics tools - particularly Adobe Analytics but GA a plus
- Creative management platforms e.g. Smartly
- DCO
- Reporting solutions such as Datorama
- Experience managing digital projects with multiple stakeholders of various levels across multiple geographical locations.
- Experience in supporting and leading the identification, formation and deployment of new processes.
- Ability to clearly understand client objectives and to map these across digital media platform and operations configurations & workflows.
- Ability to 'deep dive' with channel leaders to specifically understand and optimise workflows & channel-specific platforms.
What we offer
- This is a permanent role
- The team is based in our London office but operates under flexible working arrangements. The team are currently in the office at least 1 day a week.
- As well as a competitive salary, you'll enjoy a benefits package that you can tailor to your needs.
Inclusion and Diversity
At Dentsu, we embrace diversity and inclusion, valuing the unique perspectives and contributions of every individual. We believe that diversity fuels creativity and innovation, benefiting our employees, partners, and communities.
We welcome applications from all individuals, regardless of race, ethnicity, nationality, religion, gender, gender identity, sexual orientation, age, disability, marital status, or any other protected characteristic. Beyond recruitment, we strive to create an environment where everyone feels respected, supported, and empowered to bring their authentic selves to work.
We recognize the importance of work-life balance and are open to discussing flexible working arrangements for all roles. If you need reasonable adjustments due to a disability or medical condition during our recruitment process, please contact us at accommodations@dentsu.com, quoting the reference number of the role that you are applying for. Your needs will be handled with respect and confidentiality to ensure an inclusive and accessible experience.
#LI-Hybrid
Location:
London
Brand:
Global Media
Time Type:
Full time
Contract Type:
Permanent